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SalaryJoin us in Making a Difference!
Are you passionate about using your marketing and digital skills to uplift communities and create lasting change? If so, YMCA Leicestershire is looking for a dedicated individual to join our team as a Marketing and Digital Content Creator.
Benefits include: A generous 33 days of annual leave, including bank holidays, Birthday Leave, Service Leave, Pension and Health Cash Plan, Company Sick Pay Scheme, Blue Light Discount Card, Free Gym Access and Complimentary Y theatre tickets.
About the role:
As a Marketing and Digital Content Creator, you will play a vital role in elevating YMCA Leicestershire’s brand and engaging our supporters through captivating digital content.
Marketing and communications make an important contribution to the growth and success of the organisation, with impactful stories and campaigns increasing our visibility in the local community. In 2022 we joined the YMCA national brand, but we’re the same independent local charity. This gives us access to many resources and helps us have a stronger voice on young people’s issues
This new Marketing and Digital Content Creator role will work alongside the Fundraising and Communications Manager and Partnerships and Events Fundraiser. The work is varied with different events and projects arising throughout the year and the team works collaboratively to achieve targets.
Key responsibilities will include:
- Developing and implementing digital plans to grow audience engagement and brand awareness.
- Creating exciting content for campaigns, emails, social media, and our website.
- Coordinating marketing projects and print materials across different service areas.
- Leading Digital Marketing efforts for fundraising campaigns, including regular giving and tailored communications.
- Maintaining supportive team working and building effective relationships with staff, service users, and supporters
About you
We are looking for someone who is:
- Passionate about the charity sector and committed to understanding YMCA Leicestershire’s work.
- Highly organised with the ability to plan and manage workload independently.
- Experienced in marketing, digital, with strong Digital Marketing skills.
- Proficient with digital tools and platforms, including social media and Google Analytics.
- A team player with excellent interpersonal skills and the ability to build rapport with diverse stakeholders.
To succeed in the role of Marketing & Digital Content Creator, your key skills will include:
- A recognised formal qualification in Marketing/Digital
- Minimum level 2/GCSE in Maths and English
- Proven & relevant suitable experience in a Marketing/Digital content role
- Strong Digital Marketing skills, including content creation, scheduling and monitoring. Familiarity with paid digital advertising and social media platforms
- Experience of designing print and digital assets using Adobe Creative Suite, Canva or similar design programmes
Interviews will take place for this role as suitable applications are received and the role may close before the closing date upon a successful candidate being appointed.
