Our client is seeking an experienced Digital & Social Media Manager to join their Law Firm in Manchester. Hybrid working is available.
As an innovative and entrepreneurial top 100 law Firm they are now looking to appoint a dedicated Digital & Social Media Manager to their dynamic and forward-thinking marketing team. In this role the individual will be responsible for all Social Media accounts, creating compelling and on brand content and a well-structured Social Media calendar that builds the brand further.
RESPONSIBILITIES AND OBJECTIVES
- Establish, drive and manage a coherent integrated digital marketing strategy, using the full mix of digital acquisition techniques - PPC, display & programmatics, influencer & partner marketing and Social Media channels (both paid and organic).
- Develop and maintain a well-structured Social Media calendar focusing primarily on LinkedIn, X and Instagram to build brand engagement and income streams. There is also the opportunity to expand into TikTok and YouTube.
- Creating copy for Social Media channels to ensure consistency with their brand and tone across the firm.
- Fully understand the target audience across the whole firm on the main Social Media channels and execute creative Social Media campaigns to appeal to them.
- Work closely with the Marketing Executives to ensure full management of all Social Media channels and they are filled with the relevant content from calendar.
- Work with the Marketing Executives to plan and then coordinate workload for digital marketing campaigns, including the briefing of collateral required.
Skills, Knowledge and Experience Required:
- Minimum of 3 to 5+ years proven digital marketing experience either in a similar role, either B2B or B2C. Ideally with some agency side experience.
- Highly experienced in delivering both organic and paid Social Media activity and campaigns. Understand how organic content can also support any paid campaigns.
- Excellent experience in managing multiple Social Media channels and in developing effective Social Media strategies and campaigns.
- Proficient in content creation across various platforms including experience of using tools such as Canva and the ability undertake video filming and editing.
- Experience of executing influencer campaigns.
- Experienced in using analytics and monitoring to report on the success of both organic and paid social campaigns and the ability to compile reports to make informed recommendations.
- Excellent interpersonal skills with the ability to communicate confidently in a corporate setting.
- Adaptable and comfortable working with changing priorities and deadlines.
Benefits
- A minimum of 25 days' annual leave plus office closure between Christmas and New Year
- A one hour early finish, one Friday per month
- Two days a year to do charitable work
- The opportunity to get involved in sports teams, hobby clubs, and social events
- Annual promotions process open to all staff
Should you have any questions or wish to apply please do not hesitate to contact Clear Legal Recruitment Limited.
Please Note: Due to the number of applications we receive we may be unable to respond to every application directly. If you have not heard from us within 3 working days, please assume your application has been unsuccessful.