Email Marketing Manager

Join The World’s First Oxbridge Preparation School!

Who are we?

We are the world's first Oxbridge Prep School and send hundreds of students to Oxford, Cambridge and Medical School annually. We specialise in providing expert education programmes and courses to help students and schools with their Oxbridge & Medical School Applications. Our group is an agile and dynamic educational and tutoring business, staffed by highly educated, easy-going, and fun people. We have been going for 10 years now and have shown strong year growth year after year.

Every year we help hundreds of students with our access scheme and strive to help many more in future years.

Our Role

You're not just a marketer; you're a storyteller who understands the pulse of your audience. Your creativity is matched by your analytical mindset, allowing you to craft compelling narratives while analysing data to refine strategies. You thrive in a collaborative environment, possess a keen eye for design, and are committed to staying ahead of industry trends.

Reporting to the Head of Marketing as our Email Marketing Manager, you will be responsible for driving engagement and conversions, you'll play a pivotal role in optimising the online presence of our education-oriented services. This is a fantastic opportunity to make a positive mark on a rapidly growing company, with great scope for progression up the company ranks. You’ll be given almost complete freedom on your work schedule although all our consultants consistently work some evenings & weekends to achieve their targets. You will get comprehensive sales training and be able to work from home to reduce travel time + expenses.

What you’ll be doing:

In this role, you will take overall responsibility for all Email Marketing activities for the
business. Your responsibilities will include:

• Creating and executing compelling email campaigns for three distinct brands.
• Managing and enhancing email automations to streamline communication.
• Developing and evolving our Email Marketing strategy to drive measurable results.
• Crafting persuasive copy that resonates with our diverse audience across all email communications.
• Conducting A/B testing on campaigns to identify successful strategies and boost conversion rates.
• Monitor and analyse email campaign performance metrics, such as open rates, click-through rates, and conversion rates.
• Utilising your graphic design skills to produce eye-catching lead magnets, documents, and visually appealing email designs.
• Implementing intelligent email automation to generate authentic customer reviews at strategic touchpoints.
• Collaborate with cross-functional teams, including marketing, design, and sales, to align Email Marketing initiatives with overall business objectives.
• Stay informed about industry trends and best practices in Email Marketing to continually improve campaign effectiveness.
• Provide regular reports and insights on email campaign performance to stakeholders.

The Skills & Experience You’ll Need:

• A minimum of 2 years of hands-on experience in Email Marketing.
• Strong knowledge of using ActiveCampaign or similar ESP.
• Functional understanding of Google Analytics for performance analysis.
• Proficiency in Adobe Illustrator and/or Photoshop for graphic design tasks.
• Excellent written communication skills with a keen eye for detail.
• Ability to analyse campaign metrics and draw actionable insights.
• Familiarity with digital and web design principles to create visually appealing content

What’s in it for you?

At Uniadmissions, we value our employees for always going the extra mile, we reward this with great benefits and competitive salary.

• The chance to progress and build a career in a company doubling in size every year for the last 4 years.
• A rapidly-growing company with an international presence, innovative outlook and a strong market position.
• An inspiring and positive environment, working alongside talented, friendly and passionate people.
• Celebrate your success - free lunches (in partnership with Deliveroo!) after successful weeks for the whole company.
• We love Education! Daily Dedicated protected study time, an office library, paid study leave and formal training.
• Fully Remote Working - Pretty much! We meet up 1 day/month, usually in Oxford for work and lunch! 1-2 weeks training will also be in person.
• At least quarterly team socials! Theme parks/restaurants/sky diving! Voted on and decided by you!
• Annual Company Paid holidays - Full funded trips to go Skiing in the French Alps if we hit target!

Job Specifics:

Contract: Full Time, Permanent

Compensation: £23,000 - £40,000 per year (OTE) based on experience

Location: Five days from your home office. One day per month of team bonding/training in person in Oxford/Cambridge (with lunch provided!).

We look forward to receiving your application!