Head of Acquisition

Head of Acquisition - Fully Remote - Manchester - 60k - B2C Lead-gen

We are seeking an experienced Performance Marketer to oversee and lead a market leaders multi-channel customer acquisition strategy as their Head of Acquisition.

This is a standalone role joining an established team with the support of a highly-regarded agency and budget management of a 6+ figure sum.

This is a fully remote vacancy that can be based anywhere in the UK. The team get together once per quarter.

Responsibilities:

• Devise and oversee execution of a multi-channel acquisition strategy (Paid Social, Paid Search, SEO)
• Own key agency relationship & allocation of budget
• Support in ATL campaigns
• Work closely with wider Marketing team to align performance channels with wider activity
• Identify areas of automation and channel improvements
• Drive quality leads through effective acquisition strategies with key targets in mind
• Analyse and report on campaign / channel performance to key stakeholders

Requirements:

• Proven experience in a previous strategic performance marketing role
• Proven experience devising a multi-channel acquisition strategy
• Sound understanding / knowledge of the full marketing mix & digital best practices
• Previous experience overseeing an agency is preferred but not essential
• Excellent communicator & stakeholder management

Don’t miss out on this exciting opportunity! Apply today!

Please note due to high volumes of applications unfortunately we are not always able to respond to all unsuccessful applicants. However we wish everyone who applies the? very best with their job search.?