Company

PoundlandSee more

addressAddressWest Midlands, England
type Form of workContract, full-time
CategoryAdvertising & Marketing

Job description

What can we offer?
  • Competitive salary 
  • Potential to earn bonus 
  • Company car or car allowance
  • Personal private medical care cover
  • Free on-site car park 
  • Onsite coffee lounge
  • Discount Card – 10% discount on most purchases in-store
  • Family Friendly Benefits
  • Loyal Service Awards
  • My Staff Shop – exclusive discount portal
  • Apprenticeships & Career Development  
  • Life Assurance Cover
  • Health & Wellbeing – employee assistance programme to support you
  • Holiday Allowance – 33 days, along with the option to purchase additional holiday (annually)
  • Birthdays are important, so each year, you can take the day off as an extra day’s holiday
  • Pension scheme
About the opportunity...

Reporting directly into the Director of Marketing & Customer, as the In Store Marketing Manager you are responsible for creating and executing compelling marketing inside our 850+ shops across our Poundland and Dealz brands to drive customer engagement, basket spend and sales.

What you'll be doing...
  • Develop and implement in-Store Marketing strategies to drive customer engagement, increase basket spend, and ultimately boost sales across Poundland and Dealz stores
  • Create and execute compelling in-store promotional campaigns, events, and activations to attract and retain customers
  • Collaborate with internal teams such as merchandising, store operations, and visual merchandising to ensure seamless implementation of marketing initiatives
  • Analyse sales data and customer feedback to continuously optimize in-Store Marketing strategies and drive business results
  • Manage relationships with external vendors, agencies, and partners to leverage their expertise in executing in-Store Marketing campaigns
  • Lead a team of in-Store Marketing coordinators to ensure consistency and alignment of marketing messages across all stores
  • Stay abreast of industry trends, competitive landscape, and consumer behavior to inform and guide in-Store Marketing efforts
  • Support the wider marketing team on additional projects and campaigns as needed
What you'll need...

As In-Store Marketing Manager, you will need to execute in-Store Marketing campaigns and therefore must show: 

  • Experience working in in-Store Marketing for a consumer-facing brand, ideally retail-based.
  • Strong creative eye / ability to supervise creative process
  • Strong knowledge of in-Store Marketing principles and best practices.
  • Experience of managing a team
  • The ability to work in a fast-paced, ever-changing environment where no two days are the same.
  • The ability to develop strong working relationships with key stakeholders from across the business and within agency partners.
  • The ability to share and update on the status and progress of in-Store Marketing campaigns, effectively communicating to relevant stakeholders and sharing results / learnings with the wider business
  • Experience of managing a significant multi-million-pound budget 
  • Minimum 3 years’ experience in a marketing role.
  • Minimum 2-year experience in a manager role.
  • A degree in Marketing, Psychology, Communications, Advertising, or a Business Management related subject is preferred.
About us..

Since our humble beginnings in 1990, Poundland has evolved into a retail powerhouse with over 900 stores and nearly 18,500 dedicated colleagues across the UK and Republic of Ireland. The addition of Dealz in 2011 further solidified our presence, enabling us to reach millions of customers with our unparalleled value offerings.

At Poundland & Dealz, we don't just offer products at unbeatable prices; we cultivate an environment where every colleague can thrive and contribute to our mission of providing amazing value to millions of customers. Our commitment to excellence, inclusion, and sustainability forms the foundation of our culture, empowering our team members to be the best versions of themselves while making a meaningful impact on the communities we serve.

It is our behaviours and the hard work, commitment and passion of our wonderful colleagues that make it all possible.

We like to keep things simple, so we have just three behaviours that lie at the heart of everything we do, and they keep us on track.

They are Love our customers, Care for our colleagues and Protect the Pounds & Euros...

By living our behaviours every day, we've created a land which is fun, friendly and full of surprises — a place where our people can truly be the best version of themselves!

Refer code: 3446851. Poundland - The previous day - 2024-06-25 09:05

Poundland

West Midlands, England
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