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Form of work
SalaryOverview of the ESU
The ESU is best known for its extensive work in supporting children and young people to develop speaking and listening (oracy) skills, through primary education programmes, public speaking competitions and debate.
Founded in 1918, the ESU is an education charity and international membership organisation with a network of 54 national ESUs, each operating independently and according to its jurisdiction. Its founding purpose was to bring together those who share a belief that better communication makes for better global understanding. Today, we have over 2000 members across England and Wales who meet to socialise, gain new perspectives on the world.
Job Requirements
The Membership Manager will play a crucial role in growing our member community, enhancing their experiences, and ensuring our processes and systems can support our ambitions for the future. You will be a dedicated professional with strong interpersonal skills, a customer-centric mindset, and a knack for fostering meaningful relationships.
Key Responsibilities:
Membership Development and Growth:
Work with the Director of Global Engagement to design and implement a new membership strategy to diversify the ESU’s membership base
Design and implement a strategy to re-engage former alumni of ESU competitions and educational programmes
Member Engagement:
Work with the Director of Global Engagement to support the delivery of the engagement strategy for the international ESUs
Build strong relationships with current members, understanding their needs, preferences, and expectations.
Working with the Events Manager, create a programme of online and in-person events and activities that enhance the member experience and foster a sense of community.
Oversee engagement with the ESU’s regional branches.
Membership Retention
Develop and implement strategies to retain existing members by addressing concerns and showcasing the value of membership.
Identify organisations to partner with who could provide additional member benefits.
Monitor member feedback and satisfaction, implementing improvements based on insights.
Manage the renewals process to ensure all members are encouraged to renew their membership in a timely manner.
Membership Communications
Work with the marketing team to create marketing campaigns and initiatives to promote membership benefits, highlighting the value proposition to current and prospective members.
Membership Administration:
Oversee the process of managing accurate membership records, tracking membership status, renewal dates and interactions.
Analyse membership data to identify trends, opportunities, and challenges in order to keep the membership strategy relevant.
Manage the membership budget, allocating resources effectively to achieve membership growth and engagement targets.
Line Management
Line manage the Senior Branch and Volunteering Officer and the Membership Coordinator
Skills and Experience - Essential:
Experience of working in a membership organisation or professional body.
Experience of writing member comms or writing to a diverse range of audiences
Strong interpersonal and relationship-building skills.
Strong organisational skills and ability to priorities a varied workload
Excellent written and verbal communication abilities.
Team player with the ability to collaborate across departments.
Good analytical skills and the ability to present data either in writing or verbally
Skills and Abilities – Desirable:
Experience using Mailchimp and other marketing tools
Experience using Salesforce and other CRM systems
Experience working with volunteers
Generous Company Pension
28 days annual leave plus 8 days Bank Holiday (pro-rata)
Staff social events
Access to Dartmouth House, our on-site members’ club providing coffee and lunches daily
Employee assistance programme
Group Life Insurance
Closing date 26 January 2024
Interviews week commencing 29 January 2024
