Manager, Content

End Date
Friday 19 January 2024
Salary Range
£56,421 - £62,690
We support agile working - click here for more information on agile working options.
Agile Working Options
Hybrid Working, Job Share
Job Description Summary
We’re looking for a brilliant writer and storyteller to join our Colleague Campaigns & Storytelling team. Someone who can spot a great story and makes the complex simple for a range of channels and audiences. Who knows their way around a narrative, understands tone of voice and has a sharp eye for detail.
We’re transforming our business, so it’s never been more important that our colleague communications are clear, compelling and impactful. It’s an exciting time to join us and play a part in engaging our people as we transform.
Job Description

• JOB TITLE: Manager, Content
• LOCATIONS: Bristol, Edinburgh, Leeds, London, Birmingham or Halifax
• SALARY: £56,421 - £74,290 (salary may vary on location)
• HOURS: Full Time
• WORKING PATTERN: Hybrid, 40% (or two days) in an office site.

We’re looking for a brilliant writer and storyteller to join our Colleague Campaigns & Storytelling team. Someone who can spot a great story and makes the complex simple for a range of channels and audiences. Who knows their way around a narrative, understands tone of voice and has a sharp eye for detail.
We’re transforming our business, so it’s never been more important that our colleague communications are clear, compelling and impactful. It’s an exciting time to join us and play a part in engaging our people as we transform.
The Colleague Communication & Experience team has been set up to rethink how best we support strategic business delivery and cultural transformation through simpler, more targeted and consistent end to end colleague communications and experiences.
This activity directly aligns with the employee value proposition of creating an innovative, modern and progressive environment where people and teams can perform at their best, at pace, while doing all they can to help customers and Britain prosper.
With so much content for colleagues to consume across the organisation, the team has an important role to make sure the right messages reach the right people at the right time.
The content manager role is about crafting the stories that bring to life our narrative through creative, impactful and engaging content.
The role reports into the Head of Campaigns & Storytelling and works closely with senior and assistant managers in the team as well as the communications and creative experts across the Group Corporate Affairs function.
What we need from you!

• Drives storytelling by proactively finding and telling stories which support the organisation as it transforms.
• Is a content expert, crafting creative, engaging content across a range of channels for a diverse variety of audience groups.
• Works closely and collaboratively with people and teams across GCA and the wider business to ensure content is planned and delivered effectively, supporting the coordination of messages and working effectively with the channel delivery team.
• Leads the content requirements for complex projects, announcements and changes.
• Challenges constructively, driving real purpose to communicate and helping to reduce the noise for our audiences.
• Delivers improvements in tone, language and volume, and helps to educate our networks of communicators.
• Collaborates with our in-house creative team (and external suppliers when needed) to develop high-quality, creative and inclusive communications and event content.
• Continuously develops and grows by pursuing and investing in personal development opportunities.
• Uses measurement and feedback to understand the impact of communication and use the findings to test, learn and adapt to influence future communications.
• Establishes and maintains effective networks of contacts with communicators across the business.

What we’re looking for!

• An expert communicator and collaborator, able to deliver impactful communications through a range of channels including internal intranet, video, scripts and events.
• An outstanding copywriter, able to adapt style depending on the audience, channel and desired communications outcomes.
• Has an eye for a great story, cutting through complexity, crafting clear, succinct and engaging messages.
• Demonstrates a clear understanding of audience and keen to explore and grasp the opportunities arising from emerging communications trends, risks and improvement opportunities.
• A passion to adopt and inspire change and continuous improvement by being bold, flexible and innovative.
• A commercial mindset committed to driving return on investment and seeking efficiencies and impact in all that we do.
• Proactive ownership of individual and team performance, taking accountability for collective success and taking pride in supporting the change we want to see in the organisation.
• Understands the communications landscape, collaborating with expert channel and support teams within Group Corporate Affairs and, where required, external partners to deliver outstanding, inclusive and accessible communications.
• Ability to work at pace in an agile tech-enabled environment.
• Trusted to handle confidential material and apply insight / data-based judgement.
• Experience in Financial Services, Fintech or Insurance desired but not essential.

About working for us
Our focus is to ensure we're inclusive every day, building an organisation that reflects modern society and celebrates diversity in all its forms. We want our colleagues to feel that they belong and can be their best, regardless of background, identity or culture. We’re disability confident. So if you’d like reasonable adjustments to be made to our recruitment processes, just let us know.
We also offer a wide-ranging benefits package, which includes:

• A generous pension contribution of up to 15%
• An annual performance-related bonus
• Share schemes including free shares
• Benefits you can adapt to your lifestyle, such as discounted shopping
• 30 days’ holiday, with bank holidays on top
• A variety of wellbeing initiatives and generous parental leave policies

Do you want to do amazing work, that’s exciting and makes a difference to millions of people. Join our journey!
We're driven by a clear purpose; helping Britain prosper. Our colleagues are passionate about making a difference to customers, businesses and communities.
We're focused on creating a values-led culture and are committed to building a workforce which reflects the diversity of the customers and communities we serve. Together we’re building a truly inclusive workplace where everyone is able to make a real difference!
If you're excited by the thought of becoming part of our team, get in touch. We’d love to hear from you.
At Lloyds Banking Group, we're driven by a clear purpose; to help Britain prosper. Across the Group, our colleagues are focused on making a difference to customers, businesses and communities. With us you'll have a key role to play in shaping the financial services of the future, whilst the scale and reach of our Group means you'll have many opportunities to learn, grow and develop.
We keep your data safe. So, we'll only ever ask you to provide confidential or sensitive information once you have formally been invited along to an interview or accepted a verbal offer to join us which is when we run our background checks. We'll always explain what we need and why, with any request coming from a trusted Lloyds Banking Group person.
We're focused on creating a values-led culture and are committed to building a workforce which reflects the diversity of the customers and communities we serve. Together we’re building a truly inclusive workplace where all of our colleagues have the opportunity to make a real difference.