Address London, United Kingdom
Strategy and Analysis
It's an exciting time to join Netflix as we continue to transform entertainment globally. We bring entertainment to over 260 million subscribers in over 190 countries. This requires great content, a frictionless choosing experience and engaging conversation. As we continue to grow, we’re increasingly focusing on Commerce as well. We have ambitious plans, an enormous growth opportunity and the passion to be the best in customer experience - which now includes a new ad-supported plan at a more affordable price point for customers.
Within the broader Finance, Strategy & Analysis (FS&A) organization, we’re building out a new team, Ads Revenue & Yield Analytics, who will help steward and support our Ads go-to-market strategy. In this management role, with specialization across Ad Sales pricing, inventory management & revenue analytics, you will support the commercial business in the EMEA region, inclusive of Sales & Account Management.
In tandem, you will have the opportunity to learn and grow quickly in this space, working closely with a global, cross-functional team across FS&A, Partnerships, Consumer, Marketing & Content to help build a cohesive understanding and unified approach to advertising at Netflix.
Visit our culture memo and long-term view to learn more about the unique Netflix culture and the opportunity to be part of our team.
Your responsibilities will include:
Pricing & Yield:
- Inform Go-to-market pricing & packaging requirements for new ad products, targeting capabilities and/or sponsorships that helps us achieve company goals and drive business growth
- Partner with Ads Sales to create, manage and implement negotiated ratecards for preferred partnerships
- Support MSFT/Sales/Account Management on deal approvals & business exceptions to ensure pricing & deal terms adhere to corporate policy and minimize future billing discrepancies
- Steward internal & marketplace feedback to develop Sales incentive programs and/or resolve pricing/packaging roadblocks
Inventory Management:
- Manage inventory avails across the Ad Sales product suite, with a deep understanding of our inventory composition, pricing strategies and serving logic / delivery efficiency
- Develop inventory guidelines for Sales & Advertising partners to best maximize campaign delivery & KPI performance
- Optimize our targeting go-to-market strategies based on data-driven insights of our targeted inventory pools alongside advertiser buying behavior
Revenue Analytics:
- Partner with Ads FP&A and Ads Sales Operations to inform annual Ads revenue targets/forecasts, combining macro-level supply metrics alongside transactional buying trends
- Work cross-functionally to generate supply & demand reporting, evaluate trends and support optimization to facilitate growth of the business
- Partner with Ads FS&A & Ads Sales Ops leaders across regions to customize market-level strategy and consolidate/validate reporting outcomes into a cohesive macro view of the Ads business
What We’re Looking For:
- 5+ years of experience in Revenue Management, Pricing & Planning, and/or Advertising Strategy
- Embodies Netflix’s cultural values and is excited to work in a high-performance culture
- Knowledge of the streaming advertising and ad tech ecosystem is highly preferred
- Strong modeling skills and comfort with manipulating large datasets in Google Sheets, Excel, Tableau, and other data visualization tools
- A strong attention to detail and eye towards using the 80/20 rule to address problems
- Candidates must be motivated, disciplined, flexible, able to work autonomously, and perform tasks with a wide range of difficulties
- Very strong project management, planning and organizational skills, including the ability to handle multiple projects simultaneously and to deliver under tight timelines
- Excellent communication and interpersonal skills, with proven ability to build successful relationships and partners at all levels
- The ability to communicate financial calculations with varying degrees of detail depending on the forum. You know your audience and what they’re looking for.
- Champion of diverse and inclusive cultures and working with global teams
We are an equal-opportunity employer and celebrate diversity, recognizing that diversity of thought and background builds stronger teams. We approach diversity and inclusion seriously and thoughtfully. We do not discriminate on the basis of race, ethnicity, religion, color, place of birth, sex, gender identity or expression, sexual orientation, age, marital status, military service status, or disability status.
