PPC Executive with Marketing experience!

Job Summary:

We are seeking a skilled and experienced PPC Executive to join our team. As a PPC Executive, you will be responsible for managing and optimizing pay-per-click advertising campaigns across various platforms. Your expertise in Google Ads, Google Tag Manager, and campaign management will be essential in driving targeted traffic and maximizing ROI.

Duties:

- Develop and implement PPC strategies to drive traffic and conversions

- Conduct keyword research and analysis to identify relevant keywords for campaigns

- Create and optimize PPC campaigns on platforms such as Google Ads, Bing Ads, and social media channels

- Monitor campaign performance, analyze data, and make data-driven decisions to improve campaign effectiveness

- Manage budgets and bids to ensure optimal allocation of resources

- Track and report on key performance metrics such as click-through rates, conversion rates, and cost per acquisition

- Collaborate with the marketing team to align PPC campaigns with overall marketing objectives

- Stay up-to-date with industry trends and best practices in PPC advertising, search engine optimization (SEO), and social media management

Experience:

- Proven experience in managing PPC campaigns across multiple platforms

- In-depth knowledge of Google Ads, Google Tag Manager, and other PPC tools

- Strong analytical skills with the ability to interpret data and make data-driven decisions

- Familiarity with campaign management tools such as DoubleClick or similar platforms

- Understanding of SEO principles and their impact on PPC campaigns

- Experience in media buying and advertising is a plus

Benefits:

- Competitive salary based on experience and qualifications

- Opportunities for career growth and professional development

- Collaborative work environment with a supportive team

If you have a passion for digital advertising, a keen eye for detail, and the ability to drive results through PPC campaigns, we would love to hear from you. Apply now to join our dynamic team as a PPC Executive!

This job goes hand in hand and want a flexible marketeer as well:

Your day-to-day duties as a Marketing Executive may include:

• Working on all core marketing disciplines including web-based content, content marketing, copywriting, print, multi-media, digital, social media, direct marketing, promotional marketing, project and supplier management, and marketing planning to deliver engaging campaigns.
• Copywriting, design and production of flyers, posters, direct mailers, and online materials such as brochures, presentations, emails, infographics, videos, and newsletters.
• Collaborating on the concept, development and implementation of marketing plans and strategies, product concepts and promotional programmes driving interest and sales.
• Ensuring distribution of internal and external marketing materials and communications.
• Understanding and maintaining the corporate brand in all marketing initiatives and campaigns.
• Taking ownership of and evaluate marketing campaigns, advertising, and optimisation metrics to ensure campaigns are effective - reacting quickly and revising campaigns where needed to ensure that trends are acted upon to maximise ROI.
• Conducting market research, including the creation, sourcing and utilisation of key focus groups and questionnaires.
• Developing relationships with and working alongside internal or external creative teams, marketing agencies, suppliers, and contractors to effectively promote sales or brand awareness through bespoke marketing campaigns.
• Designing and executing social media and online activity, writing creative copy, content strategy and implementation.
• The maintenance and upkeep of websites to enhance the user experience.
• Analysing and utilising Customer Relationship Management (CRM) databases for marketing campaigns, reporting and increasing customer retention.
• Continuously seeking new or expanded revenue opportunities.

Job Type: Full-time

Pay: £20,672.68-£35,000.00 per year

Benefits:

• Company events
• Company pension
• Cycle to work scheme
• Flexitime
• Free parking

Supplemental pay types:

• Bonus scheme
• Commission pay
• Performance bonus
• Tips
• Yearly bonus

Experience:

• PPC: 3 years (preferred)
• Google AdWords: 3 years (preferred)

Work Location: In person

Expected start date: 01/05/2024