Senior Brand Manager

An ambitious dynamic FMCG company who are based minutes from St. Albans town centre are looking for a Senior Brand Manager to join their team. Taste is at the heart of everything they do, and they have a lot of fun along the way!

This is a growing food business that combines tradition with British craft and natural, quality ingredients to create its products. They supply into Waitrose, Sainsbury’s, Ocado, Booths, Wholefoods and 3,000 independent farm shops and delis.

The company has ambitious growth plans to expand the business and build the brand in the UK across Grocery outlets, food service and speciality stores.

We are seeking an energetic and experienced Senior Brand Manager, who wants to join a fast-paced team and make a real difference. As Senior Brand Manager you will be a key member of our team driving brand awareness & penetration, building strong relationships with consumers and ensuring that products reach as many people as possible.

What’s in it for you

• Salary: Up to £50-55k
• Hours: Monday to Friday 9-5.30
• After probation they offer 3 days in the office and 2 days at home
• Breakfast, snacks, and great coffee all free
• A very sociable culture with fun nights out
• 25 days holiday which rises with length of service up to 28 days
• Bupa after 3 months
• Pension

Key responsibilities for the Senior Brand Manager:

• Consumer Activation: Lead and implement best in class consumer activation plans with evaluation ensuring all activities link back to our strategies to deliver the plan
• Owned Media, Influencers, Brand Partnerships & Community: Own all content development and community management
• Product Management: Continually analyse portfolio performance and keep the brand proposition ahead of the competition, identifying opportunities for growth and improvements
• New product launches: Deliver yearly NPD launches with detailed go to market plans including sell ins, packaging design and comms launch plans - working alongside product development, sales, and category from concept through to launch and evaluation
• Keep on top of relevant innovation and consumer insights, to constantly review the portfolio performance and keep the brand proposition ahead of the competition

For this Senior Brand Manager role, they are looking for:

• Education to degree level
• Min 5 years relevant Marketing experience in an FMCG business
• Experience working in a brand team, where you have managed through the line campaigns.
• Experience with social media scheduling and analytics tools
• Experience of Owned Media Content development and working with influencers
• Experience managing websites, ideally with WordPress, and using Google Analytics
• Nice to have: proficient in Adobe Creative suite (InDesign, Illustrator, Lightroom, Photoshop)
• Strong project management skills including working cross-functionally
• A good understanding of advertising agencies and the ability to plan, measure and execute marketing campaigns and strategies
• Drawing out insights from data

If you are interested in this Senior Brand Manager role, please apply today!

Red Door Recruitment is committed to encouraging equality, diversity, and inclusion among our workforce, and eliminating unlawful discrimination. Full details available on our website.

Please note due to the number of applications we often receive, only shortlisted applicants will be contacted.