Company

Guardian News And MediaSee more

addressAddressLondon, Greater London
type Form of workFull time
salary SalaryCompetitive Salary
CategoryConsulting

Job description

Join our team at the Guardian and be a part of a diverse and inclusive global organisation that delivers fearless, investigative journalism, and holds power to account. Our team of award-winning journalists, cutting-edge commercial professionals, and industry-leading digital experts are committed to making a difference and represent a wide range of backgrounds and perspectives. We offer a challenging and exciting environment for career development, with a focus on training, growth and fostering an inclusive culture. 

We’re now looking for a Senior Commercial Strategy Manager to join our Reader Revenue team and design our retention and pricing strategies that maximise the lifetime value of our 1.1million subscribers. 

About the Role

Retention

  • Developing Retention Strategies that foster long-term subscriptions and reduce churn
  • Data analytics, understand customer behaviour, identify patterns, and pinpoint reasons for churn
  • Establishing mechanisms for collecting and analysing feedback from customers who churn to understand pain points and inform improvements in products or services
  • Devising  initiatives to enhance customer engagement and satisfaction throughout the subscription lifecycle

Pricing

  • Developing pricing strategies that align with the Guardians business objectives, target market, and competitive landscape
  • Maximising revenue and profitability by setting optimal price points for different subscription plans, both direct subscribers and app store subscribers
  • Deciding on discounts and offers to be used in promotions
  • Collaborating with propositions, growth and CRM team ensuring alignment between pricing strategies and overall business objectives

About You

  • Knowledge and experience of subscription businesses highly preferential 
  • Strong analytical skills, with the ability to interpret complex data sets and derive actionable insights
  • A solid grasp of financial concepts and metrics
  • Excellent communication skills, with the ability to articulate complex concepts to both technical and non-technical stakeholders
  • Proficiency in data manipulation and analysis 
  • Attention to detail and accuracy in data analysis and reporting

We value and respect all differences (seen and unseen) in all people. We aspire to have inclusive working experiences and an environment that reflects the audience we serve, where our people have equal access to career development opportunities, their voices are heard and can contribute to our future. We actively encourage applications from people of all backgrounds. Many of our staff work flexibly and we will consider all requests for flexible working arrangements.

How to Apply

To apply, please upload your latest CV and a cover letter which outlines why you’d love to take on this role, and why you’re a great match for what we’re looking for.

The closing date for applications is 19th May 2024.

All roles at the Guardian are open for everybody to apply. It is important to us that you feel supported and comfortable throughout your recruitment process, in order to perform your best. Please let us know if there are any changes we could make to the application process to make it easier and more comfortable for you. Please contact Alice on alice.connor@theguardian.com to discuss further so we can work with you to support you through your application.

Benefits at the Guardian

Culture & Wellbeing

We want everyone to feel like they belong at the Guardian and we champion diversity of thought. Our various employee forums provide a platform to use their voice to foster an inclusive workplace.

You will also have the opportunity to hear unique insight from our journalists in our morning conference, a live discussion on the news story of the day.

We offer great tools to help you prioritise your wellbeing including free yoga and pilates. These run alongside our corporate gym membership and cycle to work scheme.

Learning & Development

We encourage personal and professional growth. Employees have access to a broad range of tools and solutions, and we are happy to support the pursuit of professional qualifications through vocational courses and apprenticeships.

Our Working Environment

We take pride in our surroundings and are pleased to offer versatile meeting rooms and colourful communal areas. We have a brilliant canteen that caters to breakfast, lunch and dinner, with views overlooking Regent’s Canal.

Additional Benefits & Policies

We offer 30 days annual leave per annum, plus an additional 5 day holiday purchase scheme. Our pension scheme is generous; if you contribute 5% then we will contribute 8-12% (depending on your age). We believe in giving back, which is why employees are given 2 volunteering days annually and the option of payroll giving. Season ticket loans are also available.

You are entitled to life cover, income protection, healthcare, sick pay and eye tests. You can also opt in to dental insurance.

We have enhanced maternity, paternity, adoption and shared parental leave policies in place. We also support our employees by offering an IVF, menopause, baby loss, and trans equality policy.

Refer code: 3339586. Guardian News And Media - The previous day - 2024-05-15 10:18

Guardian News And Media

London, Greater London
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