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SalaryAbout Auto Trader
We’re Auto Trader, the UK's leading automotive marketplace and a FTSE 100 tech-listed company, uniting the largest and most engaged consumer audience with the most extensive network of vehicle sellers. At our core, it's all about people. We embrace diversity, celebrate our differences, and forge our own path. Our six core values define our distinct culture, and our dedication to in-person collaboration sets us apart.
About the role
We’re looking for a Senior Creative Copywriter to join our Creative Studio team in Manchester city centre. This role will work alongside our Art Directors as a key part of the in-house creative department, Auto Traders internal design agency. The team is made up of talented individuals that bring our podcasts, YouTube channel, web pages, and tone of voice, to life. A creative force – you’ll be a conceptual copywriter who will work from briefs to conceive, develop and produce effective advertising campaigns; amplified by engaging and influential written content.
You’ll focus on providing the written words for advertising campaigns, working alongside an art director who will create the visual imagery. The role of Senior Creative Copywriter will see you produce impactful, original and intelligent work:
- creating headlines, slogans, catchphrases, straplines and body copy for print advertising
- writing for web advertising, social media and mobile applications
- driving our external tone of voice campaign
- creating scripts for radio and TV commercials
- capturing what makes us unique and articulating that to our audience
What we're looking for
- Previous/current experience operating at a Senior or Lead Creative Copywriter working on end-to-end campaigns
- A proven track record of creating memorable campaigns, preferably with a mix of in-house and agency
- Strong copywriting experience with the ability to create ideas that have been translated into integrated campaigns for big clients.
- Experience of pitching ideas to senior stakeholders and being able to bring them along on the journey during idea conceptualisation through to implementation
- Experience of working on B2C focused campaigns
- Experience of shaping ideas working with designers and other creatives (including Art Directors)
- Able to understand the benefits of using data and research to better inform problems and help guide others in these areas alongside dedicated resource.
You may think a love of cars is a must to work at Auto Trader, but it's not. We believe that every candidate brings a unique blend of talents. If you find yourself ticking some, but not all of the requirement boxes, we'd love to hear from you.
Benefits and more
We're offering a salary between £35,000 and £45,000 dependent on experience and a flexible benefits package to support your health and wellbeing.
Enjoy 28 days of annual leave, in addition to bank holidays and half-day closures on Christmas and New Year's Eve. Our Aviva pension scheme offers employer contributions ranging from 5% to 7%. We also provide Bupa Healthcare enhanced medical coverage to all employees, which includes support for assisted fertility, gender dysphoria, menopause, and period care plans.
But that's not all. We offer enhanced parental leave, a car salary sacrifice scheme, share-save options, and much more. When you join us, you'll also become an owner of Auto Trader, receiving an additional 10% of your salary in shares each year. This allows you to share in the value you help create, and you'll also have the chance to increase your ownership through our Save As You Earn scheme.
Our hybrid model, Connected Working, combines the best of both worlds – office and home working. With Connected Working, you'll have two fixed weekly office days dedicated to team collaboration. In addition to your fixed office days, we expect you to be in more than you’re out. You can choose the specific days that suit your work requirements, home commitments, and team needs. Find out more about Connected Working here.
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