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Form of workI am working with an award winning retail and Ecommerce company who have over 75 years worth of experience within their field. For this roe, you report in to the Senior Acquisitions Manager and will work closely with the rest of the Digital and Marketing
team. You will be taking ownership of defining and executing the global SEO strategy, so we need someone who has extensive understanding and experience within SEO and who has a drive to learn and develop.Key Duties:** Developing the SEO strategy and ensuring all plans / projects are delivered** Lead organic growth initiatives with clear KPI’s and communication** Stay up to date with the latest SEO knowledge and strategy, latest search engine updates andindustry news** Collaborate with other teams and departments across the business and share SEO knowledgeand insights - including educational workshops for relevant teams, ensuring they’re adhering tobest practice** Guide & support content and digital teams through keyword research & insights** Undertake KPI Reports for various projects with actionable insights**
Day to day optimisation** Competitor Analysis** Lead the technical optimisation of the site and create clear and actionable briefs for developers** Prioritise projects based on outcomes and revenue - monitor and report these to demonstratevalue of work & team** Ecommerce - to inform keyword research to drive decisions for categories** Translations - optimising the international...
