Social Media Manager

Social Media Manager (Hybrid 3 Days office / 2 days home)

The Social Media Manager will play a crucial role in managing our Social Media strategy, creating engaging content, and assisting with our general marketing activity, taking the company's Social Media presence on TikTok and Instagram to the next level.

The Social Media Manager will have a budget available to run exciting and crazy campaigns. Graphic design skills are not overly needed at a high level but video editing skills are necessary.

If you’re passionate about Social Media, have a knack for design, and want to contribute to an exciting and fast-paced environment, we want to hear from you.

Responsibilities

Content creation:

• Develop compelling, high-quality content at scale for Social Media platforms, including Facebook, TikTok, Instagram, Twitter and LinkedIn
• Create and deliver a content strategy aligned with the company’s marketing goals and target audience, ensuring consistency in tone, voice and brand guidelines
• Collaborate with the team to brainstorm ideas and develop innovative content concepts, including visuals, videos, infographics and written content.

Social Media Management:

• Schedule and publish Social Media content across multiple platforms using Social Media management tools.
• Responsible for taking company's Social Media presence on TikTok and Instagram to the next level
• Stay up-to-date with the latest trends and best practices in Social Media marketing, implementing strategies to optimise reach, engagement and brand awareness.

Analytics and Reporting:

• Track and analyse Social Media performance metrics, providing regular reports to the leadership team.
• Identify areas for improvement and implement strategies to enhance Social Media presence and engagement.
• Monitor competitor’s Social Media activities and industry trends to identify opportunities for content creation and brand differentiation.

Skills & Experience required:

• Proven work experience as a Social Media Manager, content creator or similar role.
• Video Editing skills are a must for this position
• Graphic design skills are a big plus.
• Strong knowledge of Social Media platforms, algorithms and best practices.
• Proficiency in using Social Media management tools
• Proficiency in using basic analytics tools.
• Excellent written and verbal communication skills
• Ability to adapt content to various platforms and target audiences
• Creative mindset and ability to think outside the box to develop engaging content ideas.
• Strong organisational and time management skills, with the ability to prioritise tasks and meet deadlines.