Stock Analyst

Company background

Superbike factory was founded in 2010 and today via its three principal brands of SuperbikeFactory.com, Wewantyourmotorbike.com and Superbike Loans is the largest retailer of used motor bikes in Europe. Superbikes is a digital first business offering the only true end to end to online consumer experience in the sector. The business has opened 5 retail sites in the last 5 years based in Macclesfield, Milton Keynes, Bristol, Bradford and Donington Park and sales turnover has grown rapidly to over £90m in 2024. Employing over 250 people and  backed by a successful private equity house, the business is now embarking on the next rapid phase of growth.

Role background

Reporting in to the Operations Director the role holder will work closely with the operational, marketing,  production and commercial sides of the business to ensure that bikes purchased are effectively marketed from day one and that older stock is managed to minimise any losses. This is a highly commercial role and whilst this will obviously suit someone with an enthusiasm for motorbikes the need to keep a commercial outlook will be key to success in this role. 

The role will be based at our head office in Macclesfield with some limited travel to sites around the UK.  This is an exciting role in a fast paced company with a great culture; allowing for excellent career progression for the right individual.

Key Responsibilities   

• Management of the aged stock to agree action routes on individual bikes on a regular basis, this may include but is not limited to readvertising, undertaking work, moving the bike to another site, or reducing the price.
• Working closely with the operational and transport teams to ensure that any additional work actions do not disrupt the normal day to day processing of new stock.
• Managing the triaging of older bikes with the team to ensure the bike is exited where necessary at minimal loss to the business.
• Gaining a deep understanding of pricing and working with the pricing teams to ensure that price reductions do not disrupt other bikes listed for sale.
• Assessing newly listed bikes for sale to ensure accuracy of description, standard of presentation and monitoring of initial interest.
• Building up a profile over time which will allow us to identify problem bikes early on in their life cycle.
• Ensuring that there is a continuous feedback loop into purchasing, production and marketing to allow for continuous improvement.    

Key attributes

• Excellent communication skills, able to converse at all levels throughout the business.
• Able to manage a moving work load, prioritise tasks and deal with a lot of “moving parts”
• Challenge the status quo and look to make improvements.
• Self starter bringing energy and a can do attitude.
• Excellent Excel skills and good IT skills generally. 
• Meticulous attention to detail and accuracy.

Essential Experience

• A genuine passion for all things two wheels
• Able to demonstrate their motorcycle knowledge and know the makes and models of a variety of motorcycles and their makeup.

Benefits:

• Netflix Membership • The Dining Group Discount Card • Gymflex Benefit • Group Life Assurance 4 x salary • 15% Staff Discount on Accessories • Staff Discounts on SBF Bikes • Salary Sacrifice Pension Scheme • Cycle to Work Scheme • Health Care + Wellbeing Benefits • Bereavement counselling, • Critical illness support • Legal support • Cancer Support • Fitness plans and nutrition advice • Physiotherapy +Mental Health Consultation • 24/7 Employee Doctor Help Line