Account Executive - North West

Account Executive

Suitable locations are Liverpool, Manchester and surrounding areas.

About us:

With over 200 brands sold in nearly 180 countries, we’re the world’s leading premium drinks company. Every day, over 30,000 talented people come together at Diageo to create the magic behind our much-loved brands. 

Join us and you’ll collaborate, explore, and innovate. Challenge and be challenged. Together with passionate people from all over the world, you’ll build brands consumers love.

We value each other and celebrate different perspectives. In our inclusive culture, you’ll have the backing you need to test new ideas and learn from them. Harness your passion and desire to grow as you make your mark. Let’s unlock a brighter, more exciting future together.

Here at Diageo, we are looking for a commercially minded Account Executiveto join our On Trade channel. As an Account Executive within the On Trade you get to work with category leading brands Smirnoff, Guinness and Tanqueray (to name only a few!).

You are responsible for the most important element of our business; making sure our customer, category and brand plans are driven thoughtfully in outlet. You will make sure that wherever we connect with a customer or a consumer; The role holder will enjoy working with or drinking our brands.

What are your responsibilities as an Account Executive?

The role of the Account Executive is to own and lead the commercial agenda and Diageo performance within the given city.  Leading circa 150 contractual outlets directly where the primary objective is to deliver distribution and secure pouring agreements for the full Diageo portfolio.  As the City lead, the AE is responsible for coordinating extraordinary activation to be delivered by a dedicated Activation Specialist for your city. You will direct the activity within your city and play a leadership role across the city team.

It’s your responsibility that all the outlets in your zone are perfectly driven versus our predefined outlet execution standards.

Key Accountabilities include:

• Coordinator of performance across the city – supporting roles within the city are: Sales Executive, Quality Executive, Activation Specialist roles
• Secure distribution & pouring agreements across circa 150 outlets for the full Diageo portfolio
• Deliver a strong return on investment (ROI) through contractual agreements, leading spend and forecasting planned activity/ spend with key customers across the year
• Deliver against a full year annual operating plan (FY AOP) in line with our field sales ambition
• Responsible for developing customer relationships across the account base
• Own the Route to Market (RTM) relationships for the city
• In outlet performance and execution levels accurately supervised and measured (in CRM system where deployed)
• Responsible for the quality and serve standard of Guinness Draught with the support of the Quality Executive within the city.

These are the qualities/previous experience we are looking for:

• Relationships – Has the ability to build positive relationships with customers and route to markets.
• Commercial Competence – has had experience working with a P&L + is numbers savvy
• Knowledge of the city
• Target Driven – Will to win! You have the drive, appetite and ambition to excel within a challenging target driven environment.
• Team coach – will be a key member, coach and mentor of the city team
• Organised – can handle a host of priorities.
• Agile – must be comfortable adapting and flexing workloads to accommodate business needs.

What’s in it for you?

• Attractive package that includes a Bonus incentive plan rewarding you for delivering phenomenal performance.
• Business needs car
• Industry leading sales capability training
• Industry leading pension
• Generous share options
• Product allowance
• Working for the undisputed leader in the Spirits industry

Please note you must demonstrate you have the right to work in the UK, be over 21 years of age and hold a full, clean driving license and proof of active driving experience of at least 1 year.

Celebrating our inclusive and diverse culture is core to Diageo’s purpose of “celebrating life every day everywhere”. This purpose is, in itself, inclusive in nature, as it values everybody irrespective of background, disability, religion, gender identity, sexuality or ethnicity.

We know that for our business to thrive and for Diageo to realize its ambition, we depend on having diverse talent with a range of backgrounds, skills and capabilities in each of the 180 countries in which we operate and to reflect our broad consumer base. We view diversity as one of the key enablers that helps our business to grow and our values, purpose and standards set the conditions for us to respect the unique contribution each person brings.

Flexibility is key to success in our business and many of our staff work flexibly in many different ways, including part-time, compressed hours, flexible location. Please talk to us about what flexibility means to you and don’t let anything stop you from applying.

Feel inspired? Then this may be the role for you!