Brand And Customer Marketing Manager

Premier Work Support are excited to be recruiting for a Brand and Customer Marketing Managerfor a prestigious Manufacturing client based in Tadworth. This is a temporary position.

This is a key role within our clients Professional business for someone to define and develop winning value propositions, defining market segment strategy for 3-year strategic business plans. You will partner with the Central & Regional Brand Marketing to build required innovation/renovation cadence to deliver on market segment strategy and support in-market launches with segment led-claims; Also provides those teams with market segment insights to ensure innovation/renovation projects fulfil local market needs.

Responsibilities:

• Adapts omnichannel commercial program design from Explode Growth markets and executes for assigned market segment, including creative, production, content, media, customer interface/engagement programs & lead management process.
• Defines pricing plan for cluster on assigned categories.
• Adapts and develops Category & Brand Foundations, product claims & sales tools for region.
• Works with Sales organization to provide marketing support and to develop the business model & customer experience plan for the assigned market segment as well as identifying key account targets to develop joint growth plans.
• Monitors performance of the market segment and marketing (ROI) and adjusts accordingly.
• Partners with Central Integrated Marketing team to adapt & execute digital sales tool/ assets, SEO/SEM etc.
• Leverages marketing content in the Digital Asset Management System (DAM) where possible; where unique content is created, ensure it is uploaded & maintained in the DAM System.

Qualifications required:

• Bachelor Degree in business related subject.
• Strong experience in marketing and sales (minimum 5 year experience).
• Understanding of market dynamics, P&L management.
• Strong business & organizational acumen.

Hours of work:

• 37.5 hours a week
• 5 days

If you hold the skills and experience for this position then please apply with your CV today!