Brand Insight Manager

Brand Insight Manager

Salary: Up to £65,000 + Bonus

Location: Hybrid - London

The Company:

Join a globally renowned sports betting and gambling company as they establish a brand new team dedicated to putting the consumer at the forefront of their operations.

The Role:

As the Brand Insight Manager, you will play a pivotal role in shaping the brand strategy and consumer experience. Your responsibilities will include:

• Cultivating strong relationships with senior stakeholders across the business to ensure alignment with brand objectives.
• Leading brand tracking initiatives to understand consumer awareness and sentiment.
• Overseeing experience tracking across various channels, including owned and paid media.
• Taking the strategic lead on creative testing and evaluating the effectiveness of above-the-line marketing campaigns.

Your Skills and Experience:

• Industry experience is not necessary; however, a background in a research-led, analytical environment is essential.
• Proven experience in brand tracking, brand health and marketing effectiveness analysis is required.
• Strong analytical skills and the ability to derive actionable insights from data.
• Client-side experience is necessary.

Benefits:

• Competitive salary of up to £65,000.
• Lucrative bonus scheme based on performance.
• Hybrid working model, with the flexibility to work from home 3 days a week.

How to Apply:

Express your interest by sending your CV to Theo via the apply link on this page.