Crm, Email & Automation Manager

People's Partnership have an exciting opportunity to join our growing team as a CRM, Email & Automation Manager.

This role is a hybrid opportunity with the successful candidate working both at home and in the office.

Main Purpose:

As CRM, Email and Automation Manager, you will be responsible for developing our capabilities to enable cross-channel touch points aimed at enhancing customer lifetime value, engagement and loyalty.

Leading a small team, you will utilise data and technology to deliver tailored communications that drive commercial value and a seamless customer experience.

As the primary CRM contact within the commercial directorate, you will work closely with the product owner and developers to enhance our capabilities and deliver more personalised, automated, and targeted communications.

You will oversee all aspect of email communications, including strategy, execution and analysis with a focus on optimising performance to deliver commercial value.

Skills & Experience:

Essential

• Strong background in CRM, demonstrating clear examples of utilising data to drive commercial growth

• Proven experience in CRM, email and automation with a track record of successful strategy development and implementation

• Experience with implementation of a marketing cloud, similar solution, and championing growth.

• Strong analytical, problem-solving and data interpretation skills

• Passionate about delivering an optimum customer experience through multi-channel

• Results-oriented mindset with a track record of achieving and exceeding KPIs. Data-driven with a strong ability to analyse, interpret and act on insights

• Experience leading a team of email and automation executives, creating a positive and collaborative culture

• Ability to communicate and influence effectively with all stakeholders, particularly marketing, distribution and CRM development teams.

• Proficiency with digital tools, ideally Microsoft Dynamics and leading email and automation platforms

• Familiar with agile working, being able to demonstrate previous experience delivering at pace and prioritising effectively.

Desirable

• Proven ability to work in a high-pressure environment where multi- tasking, thoroughness and prioritisation is essential

• Proven ability to work independently and proactively engaging with all levels of the organisation

• Experience of regulatory and brand compliance for design and copy

• Experience of working in a matrixed project environment

• Experience of UK pensions market.

Our people are our strength so finding ways to value and reward them is important to us. That’s why we offer an award-winning pension - it’s what we’re good at - plus health care cover, an onsite gym, access to a personal trainer; even the odd massage. And if they’re feeling peckish after all that activity, they can always refuel in our subsidised restaurant. Discover more of People's Partnership employee benefits including our training programme, which is designed to give our people the support they need to develop a fulfilling career.

People's Partnership is an equal opportunities employer. We believe everyone has the right to be treated fairly, with dignity and respect. We are committed to treating all our people (and all who apply for a role at People's Partnership) equally and enabling them to perform at their best and demonstrate what they have to offer. We are a disability committed employer, please let us know if you need any reasonable adjustments made to our recruitment process (application, selection assessments where relevant, and interview) to enable you to show us the best "you".