We have an exciting opportunity to join Kew as Digital Marketing and Paid Media Manager!
This role will lead Kew’s Paid Media activity across both digital and offline marketing. You will drive performance improvements through tracking and optimisation of all Paid Media to support ambitious targets. You will set the strategy and optimise performance for all Paid Media (digital and offline) and support with the successful partnership with our media agency. You will manage and deliver our paid search activity; own our paid social activity; support marketing campaign teams to deliver digital aspects of individual campaigns; run cross-product campaigns and lead our innovation in Digital Marketing.
We need someone with extensive experience in managing Paid Media channels, especially in Digital Marketing. You will have a proactive, ambitious attitude who fully understands marketing performance data and can create actions that will lead to growth. The role is a combination of planning and delivery, which should be matched by your skillset. Effective stakeholder and agency management skills are essential, as are strong project management skills.
This role is based at Kew with the option of regular home working, subject to operational requirements.
About Us
The Royal Botanic Gardens, Kew (RBG Kew) is a leading plant science institute, UNESCO World Heritage Site, and major visitor attraction. Our mission is to understand and protect plants and fungi for the well-being of people and the future of all life on Earth.
We are working to end the unprecedented extinction crisis and to help create a world where nature is protected, valued by all and managed sustainably. We will achieve these goals by drawing on our leading scientific research, unrivalled collections of plants and fungi, global network of partners, inspirational gardens at Kew and Wakehurst, and our 260 years of history.
Join us on our journey as protectors of the world’s plants and fungi!
Our fantastic benefits package includes opportunities for continuous learning, a generous annual leave entitlement, flexible working to help you maintain a healthy work-life balance, an Employee Assistance Programme and other wellbeing support such as cycle to work scheme and discounted gym membership. We also offer a competitive pension, an employee discount scheme and free entry into a wide range of national museums and galleries, as well access to our own beautiful gardens at Kew and Wakehurst.
We are dedicated to equality of opportunity and welcome applications from all sections of the community. We are committed to interviewing disabled applicants who meet the essential criteria for the post.
No agencies please.