Digital Marketing Manager

A Little About Us

Rightangled, a CQC-registered health-tech company based in Hammersmith, London, is on a mission to revolutionise healthcare. With our initial NHS backing in 2017, we set out to transform testing and treatment delivery for our loved ones. Today, our vision is to integrate precision medicine and advanced digital tools into everyday life, enhancing health and wellness for all. As we rapidly expand our services across the UK, we remain committed to changing the status quo in healthcare.

About the Role

We are seeking a passionate and experienced Digital Marketing Manager to join our dynamic team. This role requires a deep understanding of Digital Marketing strategies, SEO, content management, and data-driven marketing to drive brand awareness, website traffic, and customer engagement. If you have a background in healthcare and a talent for Digital Marketing, we want to hear from you.

What You'll Be Doing

• Manage Online Activity: Oversee all online activities related to traffic acquisition, sales, conversion, a/b testing, reporting, customer acquisition cost, bounce rate, and revenue by traffic source.

• Develop Digital Strategies: Create and implement Digital Marketing strategies to enhance website performance and traffic.

• Optimise SEO: Perform search engine optimization for the website, addressing requirements from web designers and programmers, and maintaining the database.

• Utilise Analytics: Use analytics and research to develop customer personas and strategic plans to reach target segments.

• Budget Management: Prepare and manage the Digital Marketing budget, ensuring optimal ROI and KPI achievement.

• Social Media Oversight: Manage all company social media accounts (IG, Twitter, LinkedIn, Facebook, TikTok), and develop and execute advertising campaigns across all platforms.

• Content Management: Improve online content with a focus on SEO and Google Analytics, and build an inbound marketing plan.

• Sales Forecasting: Forecast sales performance trends and monitor competition, providing suggestions for improvement.

• Data-Driven Marketing: Deliver comprehensive analytics reports, optimise marketing strategies, and demonstrate a data-driven marketing approach.

• Innovative Ideas: Develop and execute novel ideas to promote business scale and outreach.

What You Will Need

• Experience: At least 5 years as a Digital Marketing manager, with proven experience in developing and implementing Digital Marketing strategies.

• Education: BSc degree in Marketing, Digital Technologies, or a relevant field.

• Skills: Strong knowledge of all Digital Marketing channels, SEO/SEM, Google Analytics, CRM software, and familiarity with web design.

• Platform Expertise: Comprehensive experience with Shopify Plus and other digital tools and platforms like Google Adwords, Analytics, HubSpot, and Facebook Business Manager.

• Track Record: Demonstrated success in delivering growth, improving SEO rankings, keyword optimization, and driving traffic/conversions through affiliates and referral marketing.

• Mindset: A growth mindset, high level of enthusiasm, energy, flexibility, honesty, and a "can-do" attitude.

• Communication: Excellent writing, editing skills, strong attention to detail, and great interpersonal and communication skills.

• Performance Under Pressure: Capable of working under pressure and towards tight deadlines to achieve KPIs and exceed performance metrics.

What We re Looking For

At Rightangled, we pride ourselves on our diverse, growth-oriented team of young professionals. We value meritocracy, ambition, and autonomy. We seek talented individuals with excellent work ethics to join our family and contribute to our story.

The Benefits

• Competitive salary
• Annual discretionary performance bonus
• Access to the latest tech tools and equipment

Join us at Rightangled and be part of a team that's redefining healthcare standards and making a real difference in people's lives.