Company

West Sussex County CouncilSee more

addressAddressUnited Kingdom
type Form of workFull Time
salary Salary41418.00 - 44428.00 GBP Annual
CategoryAdvertising & Marketing

Job description

Do you want to work with us to market and grow Sussex as a tourism destination to a global and domestic audience?

Join us as the Experience Sussex Marketing Manager and become part of a brand-new team.

We are looking for a Marketing Manager to join us. This exciting new role will lead Experience Sussex's marketing programme to help achieve the overall development goals. You will be employed by West Sussex County Council.

Salary: GBP41,418 to GBP44,428 per annum.

Location: Flexibility in work location. A typical week will combine homeworking with attendance at in person team meetings or site visits across Sussex. This is led by the needs of the service.

Contract: Fixed-term contract, 2 years.

Working pattern: Part-time/Full-time, 29.5-37 hours per week. Flexible working options available, to be agreed with your line manager.

Employer Pension Contribution: 20.70% this alters per annum on the 1st April each year.

Annual leave: 30 days holiday + Bank holidays = 38 days.

Interviews: Interviews will be held in Lewes, East Sussex.

West Sussex County Council and East Sussex County Council have formed a strategic partnership to develop the visitor economy in Sussex. We will achieve this through the launch of Experience Sussex, which will focus on destination marketing and management to support our Plan for Growth.

As a Marketing Manager you will be responsible for leading the marketing and communication activities of Experience Sussex. Your main responsibilities will include promoting Sussex as an exceptional tourist destination to specific target audiences, as well as creating captivating campaigns and content to encourage visitors to plan a trip.

This role will be a busy mix of all aspects of destination marketing, including:

  • Creating marketing plans
  • Managing the website
  • Digital marketing
  • Managing and Monitoring Social Media Channels
  • Managing supplier contracts.

This role is suitable for someone who understands the importance of knowing your audiences, through research, data and analysis and driving results through hands on day-to-day delivery.

The postholder will be part of a brand-new team, building on existing successes whilst bringing new opportunities to residents, visitors and businesses.

The postholder will be expected to fulfil statutory responsibilities and duties, ensuring that professional matters and projects align with the broader objectives of both the County Councils in a customer-focused manner.

What we need from you:

  • Experience in Tourism and Destination Marketing at a senior level, including devising and delivering offline and online marketing campaigns in a visitor economy context - desirable.
  • Proven success in a marketing environment.
  • Experience of strategic level work, business planning and budgeting.
  • Experience of partnership working, facilitating debate, and arriving at consensus.
  • Commercial acumen to develop income generation and advertising revenues through digital platforms
  • Experience of mentoring and supervising staff to meet objectives and deliver a professional service.

Rewards and Benefits

We care hugely about wellbeing, allowing time to have fun, and developing our team to be the best they can be. Alongside this, we also offer the below benefits:

  • 38 days annual leave + bank holidays.
  • A generous pension scheme.
  • A strong supportive management team.
  • Training and development opportunities, including coaching and mentoring.
  • Subscription fees paid for one relevant professional body.
  • A range of discounts including Argos, Samsung, Asos, B&Q and many more.
  • Free access to employee assistant programmes.
  • Discounted membership at selected local sports and fitness centres.
  • A range of commuting and business travel discount and initiatives.

For a full list of the benefits offered to you as a West Sussex County Council employee you can find them on our Rewards and Benefits page.

Further Information

For issues or queries regarding your application please contact .

Apply now and help us to inspire others to visit and enjoy this incredible place. Click the apply button below, upload your CV and cover letter explaining how you meet the key skills in the attached job description. Remember to give examples.

Refer code: 2917332. West Sussex County Council - The previous day - 2024-03-03 18:53

West Sussex County Council

United Kingdom

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