General Manager - Holiday Park

Our Client is an established family business which has for many years now been a market leader in leisure and holidays in the U.K. The Company owns and operates Holiday Parks throughout the North West, Wales, Yorkshire and East Anglia, and they have an exciting opportunity for a General Manager.
As General Manager you will provide leadership and direction to all areas of the Park including Operations, Sales, Grounds, Maintenance, Housekeeping and F&B - in order to deliver the Parks financial and operating plan. Full accountability for achieving all performance goals for the Parks as agreed with the The Group ad delivering an outstanding customer and colleague experience.
Duties will include:

• Park Presentation must meet company standards with grounds and accommodation in excellent condition.  Park rules to be enforced rigorously
• Managing, organising, and supervising effectively - all elements of the parks in line with current company policies and procedures ensuring delivery of the financial target of the park.
• Retaining, motivating, training and consistently developing the Park’s teams to ensure we get the best from our people and exceed our guest expectations
• Hold regular HOD’s in order to assist the management team with their strategies’ to meet the demands of the park, including the seasonal demands of the business
• Encourage and welcome customer feedback, ensuring the provision of an outstanding guest/owner experience with the aim of exceeding expectations
• Taking full responsibility of all revenue streams including Holiday Home Sales and Owners, Holiday Hire, Retail and F&B, ensuring you have a direct oversight of ordering supplies and stock, monitoring closely all on park spends and all park overheads
• Managing controllable expenses and wage costs, alongside determining and implementing strategies to increase year on year sales and to achieve park sales target
• Directly accountable for adhering to all Health and Safety and environmental requirements, promoting safe working practices and delivering a safe experience for all on Park. This includes maintenance of records and staff training
• Proactively seeking opportunities to expand, promote and develop the Park plus manage social media and brand awareness for the Park and PLG, in partnership with the central team, exploring competitor activity, market trends and new initiatives
• Proactively flag any concerns and challenges that you are aware of to the Board of Directors and appropriate
• Report Park performance’s on a weekly basis across all areas of the Park’s, to the Directors
• Build and maintain strong open and collaborative working relationships with both the central team and other PLG parks
• To undergo specific training as indicated by the Manager as and when required
• Comply with company policies, rules and procedures at all times
• Any other duties as required by your line manager commensurate with your role

Skills Required:

• Lead from the front – self-motivated, driven and practical in approach with outstanding standards of presentation
• Ability to prioritise, organise and meet deadlines, with strong attention to detail
• Be a team player with excellent communication skills – working flexibly, resilient under challenge, calm under pressure
• Positive “can do” attitude
• Strong business and financial acumen, with an honest, professional and a respectful approach
• Passionate about customer focus.
• An ability to influence & negotiate.

Qualifications & Experience:

• Experience of planning & organising projects.
• You will have extensive senior management experience, leading large teams with diverse responsibilities and experiences.
• You will demonstrate high standards in customer experience and can demonstrate the ability to manage multiple revenue streams
• Holiday park experience desirable but not essential.
• The right to work in the UK.

If you are interested and have the relevant experience please submit your CV,