Marketing and Social Media Intern at FibreLab (Creative Business Internships)

Main Duties

This is an exciting opportunity for someone who wants to be part of a fast-growing startup and make a positive impact. You will be an instrumental asset to our small team and report directly to the Founder and Operations Manager. This exciting opportunity gives you the creative freedom to develop and implement marketing concepts and strategies across our business’s Social Media platforms. From planning to content creation and copywriting, you will experience the entire process from initial ideation to supporting its launch to reach our wider customer audience. 

Daily duties will include updating the content calendar, communicating with our Director to create posts and copy, sharing posts on our Social Media platforms, replying to and engaging with our online community, and organizing and creating content. 

You will be responsible for: 

• Developing marketing concepts for new and upcoming product and material collaborations 
• Developing both written and verbal communication (i.e., copywriting, Social Media captions, voice overs on videos) 
• Engaging with our online community 
• Writing and researching blog posts 
• Creating press and product releases through email campaigns 
• Generating innovative and interesting content for Social Media platforms (Instagram, LinkedIn, and TikTok) 
• Assisting in planning, promoting, and facilitating special events 

FibreLab is an award-winning textile recycling start-up based in Hackney Wick, east London. We use a custom-built mechanical shredding machine to turn post-industrial textile waste into valuable recycled fibre. We work one-on-one with our clients to customise the process for their textile waste needs, which range from off-cuts from the garment manufacturing process to stained and damaged linens from the hospitality sector. We’re constantly developing new applications for recycled fibre so that we can turn our clients’ waste streams into innovative products. Our hyper-local, circular approach ensures that the waste collection, sorting and remanufacturing process stays within the UK and is environmentally sustainable. 

Website: https://www.fibrelab.co.uk/ 

Instagram: https://www.instagram.com/fibrelab/ 

TikTok: https://www.tiktok.com/@fibrelab 

LinkedIn: https://www.linkedin.com/company/fibre-lab 

What will the internship offer the student and what will they learn while they are with you? E.g. skills they could learn/develop and experience they could gain.

This internship offers students a hands-on learning experience in Social Media and marketing, where they will: 

1. Develop marketing concepts for new products.
2. Enhance communication skills through content creation.
3. Gain practical experience in Social Media management.
4. Assist in event planning and promotion.
5. Learn community engagement strategies.
6. Build their portfolio.
7. Gain insights into sustainable business practices.

Moreover, students will receive comprehensive support, including: 

• Access to our professional network for mentorship and guidance. 
• Opportunities to attend industry events and workshops. 
• Participation in meetings with leading brands to observe and learn firsthand. 
• A chance to grow their personal professional network through interactions with professionals in the field. 

Additionally, students will have the opportunity to acquire and enhance specific skills, such as: 

• Learning website management platforms like Squarespace for blogs and email marketing. 
• Utilising LinkedIn for B2B networking and professional development. 
• Familiarising themselves with Social Media scheduling software for efficient content planning and distribution. 

For this role, we are seeking a highly motivated student currently studying or recently graduated from a related course in Marketing, Communications, and PR.  

Ideal candidates should demonstrate: 

1. Excellent copywriting skills for drafting copy, press releases, and captions. (Neurodiverse friendly with assisted copywriting via ChatGPT or Grammarly encouraged)
2. Good interpersonal skills and the ability to work collaboratively in a team setting.
3. Creativity, tech-savviness, and fluency in Social Media, with a strong ability to follow current trends.
4. Proficiency in using Adobe Suite, particularly Illustrator and InDesign (ideal but not mandatory).
5. Confidence in creating and editing video content and graphics.

This role would be particularly suitable for recent graduates or current students looking to gain practical experience in the field of Social Media and marketing. It would also appeal to individuals seeking to expand their skill set and knowledge in areas such as content creation, community engagement, and event planning within the context of a growing startup environment.