Marketing Communications Officer

We are working with SightCare who are looking for their new Marketing Communications Officer to join their small and effective Team.

Passionate about independent eyecare and retail, SightCare is a mutual benefit organisation providing Independent Optical Practice members with a business and networking support service to their owners and their staff. They offer expert knowledge, access to specialist business services and networking opportunities to their members.

The Marketing Communications Officer will oversee consistent and high-quality communication both internally and externally of the key SightCare proposition.

Working alongside the Membership Manager, Social Media and Content Officer and Business Development Manager, you will develop and implement plans to engage members, prospects, and lapsed members, building and maintaining relationships with optical suppliers and external vendors and stakeholders, whilst managing the department budget.

You will:

• Demonstrate a track record of developing brand and market positioning, using analytical tools to ensure effective communications, acting as brand gatekeeper, coordinating consistent communication of key messages, and tasks.
• Have experience of overseeing websites, email marketing and social media platforms with experience of managing and maintaining CRM systems (HubSpot), ensuring, and adhering to GDPR requirements and providing regular updates and reporting as required.
• Be able to plan, coordinate and manage an annual programme of events, including the effective delivery of the annual conference, building relations with sponsors to ensure its financial viability.
• Have strong communication and PR skills, with experience of handling public relations and press campaigns.

Experience of Membership organisations, sponsorship and event management are desirable but not essential.

For more information, please contact Louise Portnall, Recruitment Consultant, Charisma Charity Recruitment. Applications should be submitted through the Charisma website and include your CV and supporting statement.

We welcome and encourage applications from people of all backgrounds. We do not discriminate on the basis of disability, race, colour, ethnicity, gender, religion, sexual orientation, age, veteran status, or other category protected by law.

Salary: Up to £37,000 depending on experience.

Location: Oakley, Basingstoke, Hampshire: Flexible working will be considered.

Closing date for applications: Applications are being reviewed on a rolling basis, so please apply without delay to avoid disappointment.