Marketing Executive

Are you looking for a pivotal role to help shape the marketing and promotional activities for a British Heritage Brand?  If you are looking to be part of an expanding team and join their journey where the brand is constantly evolving then this role could be for you....

My client are looking for a Marketing Executive to join their growing team where there is a collaborative and familial work environment.  Working with a prestigious leather goods and accessories label, this proves to be an exciting opportunity.

Day-to-Day Responsibilities:

• Develop individual store marketing strategies, tailored to local demographics and store needs.
• Collaborate with centre management to ensure strong brand exposure, including promotional campaigns and web profiles.
• Establish a call programme for regular communication with each centre’s marketing team, supplemented with in-person visits.
• Work proactively to ensure optimal brand representation and visual consistency across all retail locations.
• Identify and capitalise on local press opportunities for each store across various media channels.
• Propose and implement marketing ideas, considering local market nuances, to the Head of Marketing.
• Collaborate with the Graphic Designer to create compelling in-store displays, window presentations and POS signage.
• Enhance the in-store shopping experience through customer engagement initiatives.
• Manage the Retail Marketing Calendar, ensuring timely implementation of promotions and creation of marketing materials.
• Liaise with the Buying & Merchandising team to align product sales information with marketing plans.
• Develop and execute a social media strategy, create original content and manage influencer collaborations.
• Support the organisation of brand campaign shoots and assist the wider team as needed.

• A marketing degree or relevant qualifications.
• An interest in fashion and a strong understanding of brand credentials.
• Excellent time management, planning skills and a commercial approach.
• Ability to work collaboratively and demonstrate initiative.
• Strong relationship development and presentation skills.
• Proficient questioning, listening and analytical abilities.
• Accuracy and attention to detail in the use of English.
• Strong IT skills, particularly in Excel.

• Competitive salary and flexible working hours.
• Opportunity to work with a historic brand that values authenticity, collaboration and vision.
• Dynamic and supportive work environment with a family-like atmosphere.
• Beautiful rural office location with a shared lunch culture and idea exchange.

To apply for the Marketing Executive role, please submit your CV and a cover letter detailing your relevant experience and your passion for the brand and the role.