Address
Form of work- Pivotal role in shaping and executing the marketing strategy for online platform
- Encompassing digital, content, social media, branding and execution
About Our Client
An early stage start-up with big ambitions to disrupt, organise and legitimise a $144 Billion industry. This web-based platform will service a user base that is growing exponentially, enabling them to connect with an emerging industry at the forefront of comprehensive human wellness.
Job Description
- Develop and implement a marketing strategy aligned with the overall business goals
- Set the strategy, manage the budget and oversee execution of digital marketing campaigns including SEO, SEM, Performance Marketing and Email Marketing
- Conduct analysis and report on the ROI and impact of digital marketing initiatives
- Develop basic CRM strategy, conducting user research and identifying customer segments
- Oversee the creation of engaging blogs, articles and online content to educate the market about the platform, setting the stage for product launch
- Manage and grow social media presence, collaborating with external organisations and influencers where needed to expand reach and credibility
- Collaborate with the founders on brand strategy, website content and tone of voice
- Plan and execute events that market the platform such as workshops, webinars and community events
The Successful Applicant
- 5+ years of experience
- Proven track record in a strategic marketing role within a consumer facing online platform
- Digital first mindset with strong experience in optimising ROI from digital marketing channels
- Ability to multitask, build from the ground up and grow an audience/user base from scratch
- Experience in a start-up environment is strongly preferred
- Excellent communication and collaboration skills
- Candidates with prior experience within health-tech or Booking Platforms will have a strong advantage
What's on Offer
- Become a key figure in launching a high profile and innovative online platform
- Strong remuneration package and open to International candidates
- Opportunity to shape the future of health-care and health-tech best practices
Contact
Matt Jones
Quote job ref
JN-012024-6314566
Phone number
+971 2611 9200
