Paid Search Global Manager

We think big. And act bigger. Stay versatile and interconnected. We approach everything with an inventive spirit and rigorous mindset. Individually we’re great, but as a team we’re unstoppable. Together, we seek out opportunities, frame problems and solve complex challenges. Our collective brilliance exposes breakthroughs. Our capability unleashes creativity. We pursue a new perspective and deliver a new kind of ROI.

Zenith Global are the central team, primarily based in London, supporting our local Zenith markets, leading new business efforts, developing thought-leadership, and driving network development for our 250 offices across 95 countries with over 8,000 staff worldwide.

We house a large team of multi-faceted communications planners, digital and innovation specialists and client leadership teams. Our global client portfolio comprises a range of category leaders including Reckitt, TikTok, Edrington, Coty, Electrolux and Nestlé.

Our Commitment
At Zenith Global, we believe that fostering an inclusive culture where all talent can thrive makes our company stronger and help drive invention in the work we do for our clients better. We also believe it enables a greater idea exchange that fuels innovation and best reflects diverse consumer experiences.

We are committed to encouraging our talent to participate in Publicis Groupe’s wide variety of talent engagement and inclusion programming, which includes professional development experiences and participation in the company’s many business resource groups. These include VivaWomen!, Égalité, MOCA (Men Of Colour Alliance) and more than a dozen others that are thriving across our network.

Through advocacy, education and inclusion we foster greater collaboration among our people, which in turn inspires work that provides better experiences for our clients and their consumers.

This position requires a highly motivated, technical & commercially minded person to drive day to day strategy across our of our Global Client’s Paid Search business. Overseeing strategic enhancements and ensuring local markets are executing it correctly, whilst simultaneously delivering immaculate client serving.

If you're a strong Paid Search Senior Executive/Specialist looking to step into a managerial role, this might be for you!

The Client & Team

Our client is one of the world’s leading home appliance manufacturing companies, present in over 160 countries globally. They manufacture a wide range of high-end appliances known for their aesthetics and functionality. As their current paid digital media partner within EMEA, Zenith have worked closely with the client on a media-led approach to their Paid Search activity, designed to achieve the highest level of ROI possible on the sales of their products and accessories.

Currently the majority of activity is being run through Paid Search, which has seen significant growth in the past years. This is expected to continue to increase further with additional lines of business being added to our current remit.

• Manage Paid search campaigns across different formats (Shopping, Performance Max etc).
• Develop and learn the client’s products, competition, industry and marketing objectives; and be able to translate them into search strategies.
• Overseeing budgeting process, creation of projections and allocation with internal account teams.
• Provide suggestions and highlight opportunities to stakeholders to help improve performance and pacing vs monthly targets and KPIs.
• Manage our global delivery team resource and ensure they are aligned to current priorities.
• Ensure both consistency in team-work, along with flexibility to flourish under new ideas

• Keen attention to detail and an analytical approach to achieving objectives
• Managed shopping activity on Google and Microsoft advertising.
• Experience in using tools such as SA360 & Google Analytics
• Exposure to Shopping and Performance Max

Zenith Global has fantastic benefits on offer to all of our employees. In addition to the classics, Pension, Life Assurance, Private Medical and Income Protection Plans we also offer;

• WORK YOUR WORLD opportunity to work anywhere in the world, where there is a Publicis office, for up to 6 weeks a year.
• REFLECTION DAYS - Two additional days of paid leave to step away from your usual day-to-day work and create time to focus on your well-being and self-care.
• HELP@HAND BENEFITS 24/7 helpline to support you on a personal and professional level. Access to remote GPs, mental health support and CBT. Wellbeing content and lifestyle coaching.
• FAMILY FRIENDLY POLICIES We provide 26 weeks of full pay for the following family milestones: Maternity. Adoption, Surrogacy and Shared Parental Leave.
• FLEXIBLE WORKING, BANK HOLIDAY SWAP & BIRTHDAY DAY OFF You are entitled to an additional day off for your birthday, from your first day of employment.
• GREAT LOCAL DISCOUNTS This includes membership discounts with Soho Friends, local restaurants and retailers in Westfield White City and Television Centre.

Full details of our benefits will be shared when you join us!

Publicis Groupe operates a hybrid working pattern with employees being office-based on Mondays and two other days during the working week.

We are supportive of all candidates and are committed to providing a fair assessment process. If you have any circumstances (such as neurodiversity, physical or mental impairments or a medical condition) that may affect your assessment, please inform your Talent Acquisition Partner. We will discuss possible adjustments to ensure fairness. Rest assured, disclosing this information will not impact your treatment in our process.

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