Senior Brand Manager

HYRBID/ PREDOMINANTLY HOME BASED ROLE/ LOTS OF FLEXIBILITY

Are you an FMCG Brand Marketer, either already in and SBM role and experience Brand Manager, ready or the step up, looking for an exciting new role?

We think we have a great one to share with you!

Our client is a major FMCG organisation and home to multiple iconic and much loved brands who is looking for a passionate foodie and talented marketer for this newly created role.

As Senior Brand Manager, you will be responsible for supporting the implementation of the marketing strategy for two of the biggest, most prominent and most strategically important brands in their portfolio.

Key responsibilities:

• Own the key elements of brand strategy, identifying growth opportunities & building strong plans to deliver against them.
• Support the development of business strategy and approach.
• Lead the implementation of new brand positioning and ensure all brand communications are delivered inline.
• Work closely with the sales & commercial teams to ensure alignment on brand and customer strategy, monitor and react to customer performance and build and execute appropriate marketing plans.
• Work with internal teams and agency partners to develop the right mix of communication channels for the brand, leveraging insight to meet brand objectives and setting appropriate campaign KPI’s.
• Lead internal resources and external agencies to deliver communication and activation plans, ensuring that they are carried out to a high standard and that appropriate effectiveness measures are in place.
• Lead the performance management of the brand, presenting the performance and plans to the business regularly
• Manage the EPD and NPD pipelines, including structural and design packaging evolution
• Lead the management of a brand P&L.

We’d like to speak with candidates with an excellent understanding of all aspects of brand marketing, strong experience of managing FMCG brands and with a hunger to deliver growth.

If you have experience in working effectively in a fast-paced branded commercial environment, can gather and interpret complex market data in order to generate actionable insights and have proven ability in managing and influencing internal and external stakeholders in order to achieve desired outcomes, we can tell you about why the well invested, well remunerated role, in a great business with ambitious culture, could offer you so much.

Sounds great doesn’t it! Please contact us to register your interest or for us to answer any further questions you may have.