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Salary From day one, our mission has been to create an independent business with a unique culture – one that is controlled by the people who work for it. Finding the most talented and entrepreneurial people has always been key to our success.
People come to Howden for lots of different reasons, but they stay for the same one: our culture. That’s what sets us apart, and why we nurture and retain the best talent in the market. Whatever your priorities – work/life balance, career progression, sustainability, volunteering - you’ll find like-minded people driving change at Howden.
The Role
We’re looking for a fun, ambitious, and gifted Senior Copywriter/editor. You’ll be instrumental in landing our new tone of voice throughout the business, via guidance, education and creating style guides where relevant.
You’ll will also write content for key brand assets which will be templates for local and functional teams to take and use as a baseline for brand updates. You will work in collaboration with Design to ensure content and copy sits correctly within documents, making it impactful and relevant.
Copywriting and tone of voice are new specialisms to the business, and with this you will need to be considered in how you approach your work.
You’ll be able to juggle the demands of being both a writer and editor on the project – and be able to think big, present to different audiences and be creative!
Always hands on, learning as you go, this unusual role will be perfect for someone looking for a challenge. You will work alongside a variety of teams and people but will also sit within a project team.
Start Date: Feb 2024 – Dec 2024 FTC
Key Responsibilities
- Lead on embedding the tone of voice within the business, running workshops where appropriate, you will work closely with the Brand Manager on this.
- Being the key point of contact to answer any tone of voice or messaging questions on a daily basis.
- Work with the project team to ensure the integrity of the brand is met at each stage of the project.
- Write, edit and amend communications on key brand assets, as directed by briefs.
- Ensure key messaging is prominent in brand asset templates where applicable.
- Proofread and edit copy (yours and others) – your role will be pivotal in reviewing key brand assets to guarantee tonal consistency.
- There will be many communications to update, re-write or tweak – so you’ll need to create a system which enables you to guide teams on how to apply tone of voice to content, troubleshooting areas which need support, and balancing the educating of the business on the new tone of voice.
- Closely collaborate with any other content teams or writers within the business, building a community to drive copy excellence.
Skills & Attributes
You’ll have a strong track record in writing creative communications for both B2B and B2C in fast-paced environments. Plus:
- A positive attitude
- Confident presenter to multiple teams of all levels
- Proactive, you need to be able to think on your feet, look at the big picture and manage your time accordingly.
- A passion for writing and creating and an innate ability to think creatively
- A thirst for learning, an open mind – and willingness to receive feedback
- Confidence – especially when it comes to expressing ideas and brainstorming with designers
- Experience working with multiple teams within a business not just marketing
- Natural and original writing style
- Excellent attention to detail, as well as impeccable spelling and knowledge of grammar
- Experience of managing the demands of several projects and their deliverables.
Our Culture: People First
We’ve travelled far since opening our first office in 1994. Back then we were local experts – based in London, with direct access to the world’s biggest insurance market. We’re still locals, and we still deliver the right advice and the right insurance to our clients. But now, we’re local all over the world. With 15,000 global colleagues and a partner network spanning more than 100 territories, we are the largest independent insurance broker in the world. But our values haven’t changed since day one, when we set out to create a company grounded in:
- An employee-ownership model
- Aligned external investors
- The trust and integrity born of friendship
- Expertise
- Independence
Our focus on being a people-first business has always been at the very heart of Howden. Our vision was to create an independent business with a unique culture; one that would survive and thrive as a business controlled by the people working for it. Our employee ownership model sets us apart in the market. It’s created a culture of collaboration and innovation, where we’re driven to think bigger and empowered to challenge convention.
Our flat structure and entrepreneurial spirit help us attract the best people and empower them to be the best version of themselves. And when we bring in and nurture great talent, more follows. That makes us better – and that’s better for everyone.
Diversity & Inclusion
At Howden we consider our people our chief competitive advantage and as such we treat colleagues, candidates, clients, and business partners with equality, fairness and respect, regardless of their age, disability, race, religion or belief, gender, sexual orientation, marital status or family circumstances.
