Senior Marketing Executive

Senior Marketing Executive- Optimus

Bristol

What it's like to work at Landmark:

We're a friendly, dynamic and supportive team. We encourage passion, ambition and collaboration, both in our performance as a team and individually. New ideas are encouraged. We actively promote involvement in the development and direction of our products and services, as well as finding more efficient ways to work. We also love a goodwork social and team building events. As well as this we offer:

• Competitive salary

• 25 days’ holiday, with optional 5 days unpaid leave per year

• Free parking

• Annual lifestyle allowance of £300 to put towards an activity of your choice

• Cycle to Work scheme and Gym Flex scheme

• Internal coaching/mentoring system throughout your time here

• Focus on training and career progression

• Family friendly policies

• Happy to talk about flexible working

The Opportunity

The Senior Marketing Executive is responsible for supporting the Senior Marketing Manager for Growth to implement the marketing plan for Optimus across key audiences in the property sector. You will support the delivery of integrated marketing plans to drive brand awareness, sales growth and customer retention.

The role will involve:

• Day-to-day management of Optimus’ content schedule, social media profiles and website to drive consistent and relevant traffic

• Working with our digital marketing team to analyse keyword and organic search performance and subsequentlyoptimise existing or create new content to build on performance month on month

• Working alongside other marketers and content producers to help distribute content that educates and entertains our audience

• Co-ordinating new marketing campaigns with sales, product and customer success teams

• Contributing and managing a content/editorial calendar that attracts a qualified audience to our owned properties (including blog posts, whitepapers, ebooks, reports, webinars, infographics, etc.)

• Managing and reporting on effectiveness of marketing efforts

• Managing and running our attendance at both industry and internal events

About You

To be successful as the Senior Marketing Executive you will be someone who comes from a relevant background with a passion for marketing. You will ideally have proven experience of delivering high-quality pieces of content and managing delivery of marketing campaigns. You will have the ability to work closely with product and sales teams to create compelling communications which support growth and retention.

You will also have/be:

• Bachelor’s degree in marketing or relevant marketing qualification

• Strong analytical and project management skills

• Experience in content generation, either managing a content schedule or undertaking the necessary work to contribute to one.

• Experience in inbound marketing and marketing automation (ideally Hubspot).

About Us

Landmark Information Group holds a wide portfolio of market leading PropTech businesses that span an incredible range of markets and technology platforms across the sector. With well-known application suites, online services and massive national scale property data as well as premier geospatial datasets we are at the forefront of innovation and thought leadership in the industry.

We deliver award-winning solutions to estate agency, conveyancing, surveying, lender valuations, land asset management, environmental consultancy, and Government markets. This is a chance to join the business as we make major steps forward in leveraging the latest cloud and large-scale technologies to start bringing together the entire market to a unified platform.

We are proud to be an equal opportunities employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.