Social Media Executive

Job Title: Social Media Executive
Location: City of London, UK
Salary Range: £26,000 - £30,000 per annum (DOE)
About Us:
Our client is a renowned Luxury Investment, E-comm and Retail company based in London, specialising in luxury goods and collectables such as whisky, watches, fine wine, classic cars, gold, and designer handbags. They're quickly growing and as a result are looking to expand the brilliant creative marketing team, particularly with their first luxury retail store opening in June this year.
Position Overview:
We are seeking a dynamic and socially savvy Social Media Executive to join our client's Luxury Investment, E-comm and Retail company. If you have a passion for luxury goods and a natural talent for crafting engaging digital content, this role offers an exciting opportunity to shape the brand's voice and expand their online presence across various Social Media platforms.
Key Responsibilities:
Lead the day-to-day management of digital channels, including creating captivating content that resonates with their audience.
Contribute to the development and implementation of a Social Media strategy in collaboration with the Marketing Director to increase engagement and drive traffic across all Social Media platforms, including Meta, Instagram, LinkedIn, YouTube and TikTok.
Create content calendars across all Social Media channels. Enabling the brand to grow their reach, brand awareness and to consistently share engaging and educational content for their followers
Collaborate with the creative team to produce consistently high-quality digital content, including photos, videos, and graphics.
The ability to create different Social Media campaigns that drive traffic and growth to the different areas of the business. This will include their retail shop and new Ecommerce platform.
Monitor and analyse the performance of digital channels using tools like Google Analytics, providing insights to inform future strategies.
Coordinate with other departments across the business to integrate digital initiatives into our broader marketing campaigns.
Participate in regular departmental meetings and contribute ideas for continuous improvement in the world of Social Media.
Stay up to date on industry trends and best practices in Social Media marketing.
Requirements:
Proven experience in not just managing, but growing Social Media accounts, community building, and creating engaging and informative content that is best in class, using a variety of creative mediums.
Demonstrated ability to grow a brand's Social Media presence and engagement.
Brilliantly creative mindset with strong attention to detail.
Experience in developing and executing Social Media campaigns across platforms like Facebook, LinkedIn, YouTube, TikTok and Instagram.
Proficiency in using Social Media management tools such as Buffer, Later or similar platforms.
Basic understanding of digital analytics and metrics, preferably with experience using Google Analytics, but if not, an aptitude for measuring the key analytics within each platform.
Excellent written and verbal communication skills.
Strong organisational and time management abilities.
A team player who is able to effectively collaborate with other members from the marketing department, as well as other departments where necessary.
Adeptness in using creative tools such as Canva to create brilliantly engaging content.
Knowledge of photography and image editing software (e.g., Adobe Photoshop) is a plus.
Familiarity with video production and editing tools (e.g., Final Cut Pro, Premiere Pro) is a plus.
Previous experience in luxury goods, the alcohol sector or financial services industries is advantageous.
Bachelor's degree in Marketing, Communications, or related field is preferred.
How to Apply:
If you're passionate about Social Media and have a keen interest in luxury goods, we'd love to hear from you. Please submit your CV along with a portfolio showcasing your previous work and examples of channels you've managed.
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