Job Description
Job Title: Social Media Manager
Who Are We:
DASH celebrates wonky fruit by making healthy, delicious drink. A business doing more for the planet, people, and taste buds.
In a world where old-school soft drinks, unnecessary waste, and outdated business practices are a thing of the past, DASH leads a new wave of healthy beverages. We infuse our super tasty waters with real wonky fruit crushed, misshapen fruit that supermarkets reject. It's water. But better. Nothing fake. Just water. Bubbles. And wonky fruit. DASH launched in 2017, quickly becoming the market-leading brand, growing 150% YoY. In 2023, we will sell 23 million cans in over 20+ international markets with notable retailers, including Tesco, Sainsbury’s, Waitrose, Ocado, Starbucks, and British Airways. We are incredibly proud to be a Certified B Corporation.
About the Position:
As the Social Media Manager at DASH Water, you'll be the creative force behind our organic social channels, infusing passion, strategic thinking, wonky creativity into all our social comms. Your work will capture the essence of the DASH brand through visual and video content, clever messaging, and an understanding of our unique tone of voice. If you're ready to bring our brand to life in unexpected and positively impactful ways, please apply below.
Role Responsibility:
Social Media Strategy: Craft and execute an innovative Social Media strategy that aligns with DASH Water's goals, identity, and audience growth objectives.
Content Creation: Infuse DASH Water’s wonky essence into Social Media by conceptualising and creating visually compelling, shareable content on Instagram, TikTok, and LinkedIn.
Campaign Planning: Devise and implement creative social campaigns to spotlight product launches, events, sustainability initiatives, and brand stories.
Performance Analysis: Monitor and analyse Social Media metrics, evaluating campaign effectiveness. Generate insightful reports to refine strategies and inform decision-making.
Trends and Innovation: Stay ahead with emerging trends, digital tools, and platform innovations. Experiment with new features to elevate DASH Water's Social Media presence.
Experience:
- Demonstrated experience in Social Media management (3-5 years) with a deep passion and love for all things social.
- Track record of creating engaging and effective Social Media content that has reached big audiences.
- Strong understanding of Social Media platforms, trends, and best practices to drive innovative, cutting-edge strategies.
- Excellent written and verbal communication skills to master DASH Water's distinctive tone of voice.
- Highly creative individual with an eye for aesthetics and visual storytelling that matches the DASH Water aesthetic.
- Proficiency in using Social Media management tools to streamline processes and optimise content performance.
- Ability to work independently and collaboratively as part of the DASH Water team, embodying our collaborative work ethic.
You'll Get:
- To create content that regularly reaches hundreds of thousands of people.
- Competitive salary and discretionary bonus.
- Central London office (Tottenham Court Road) with flexible office and home working.
- Subsidised public transport.
- Classpass and Headspace.
- Dynamic and supportive working environment.
- As much DASH as you can drink.
DASH's Commitment to Diversity and Inclusion:
DASH is committed to employing a diverse workforce and providing a supportive environment for employees from all backgrounds. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, disability, or age. If there is anything we can do to help you submit an application and take part in the application process, please contact us first at [email protected].