Web Analytics Implementation Contractor

My Client is seeking a skilled professional to join their team and drive the successful implementation of Web Analytics solutions. If you are well-versed in Adobe Analytics, GA4, Tealium IQ, Javascript, and SQL, and have a proven track record of enhancing digital analytics capabilities, we want to hear from you!

Responsibilities:

• Collaborate with cross-functional teams to understand business objectives and translate them into effective Web Analytics solutions.
• Implement and configure Adobe Analytics, GA4, and Tealium IQ to capture relevant data points for comprehensive analysis.
• Develop and maintain custom tracking solutions using Javascript to ensure accurate data collection across various digital platforms.
• Design and optimize SQL queries to extract meaningful insights from the data warehouse.
• Work closely with marketing, product, and development teams to ensure proper tagging and tracking of digital campaigns, events, and user interactions.
• Troubleshoot and resolve issues related to data accuracy, tracking discrepancies, and reporting anomalies.
• Stay abreast of industry best practices and emerging trends in Web Analytics to continually improve our digital measurement capabilities.

Qualifications:

• Proven experience in implementing and configuring Adobe Analytics, GA4, and Tealium IQ for Web Analytics.
• Proficiency in Javascript for custom tracking implementation.
• Strong SQL skills for data extraction and analysis.
• Demonstrated ability to collaborate with cross-functional teams and communicate effectively.
• Detail-oriented with a commitment to delivering high-quality work.
• Ability to troubleshoot and resolve technical issues related to Web Analytics Implementation.
• Knowledge of digital marketing platforms and strategies.
• Familiarity with e-commerce analytics is a plus.

Logistics:

• £500 a day Outside IR35
• Hybrid role, 1 day in a London office a month
• Immediate Start