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Company Description
At Ralph Lauren, we unite and inspire the communities within our company as well as those in which we serve by amplifying voices and perspectives to create a culture of belonging, ensuring inclusion, and fairness for all. We foster a culture of inclusion through: Talent, Education & Communication, Employee Groups and Celebration.
Position Overview
12 month FTC (Maternity cover)
What began almost 50 years ago with a collection of ties has grown into an entire world, redefining the American style. Ralph Lauren has always stood for providing quality products, creating worlds and inviting people to take part in his dream and his lifestyle. Building on the brand’s continued success, Ralph Lauren is multiplying the initiatives to further strengthen its European presence with a strategy geared towards locations that reflect the vision and philosophy of the Ralph Lauren brand.
We are seeking a passionate and highly motivated individual to join the Omni-Channel EMEA Customer Insights team. The Customer Insights team is a critical enabler in customer centric focus and strategic business growth.
Reporting into Senior Manager of Customer Insights the successful candidate will be responsible for supporting the team in delivering Customer Insights and analytics projects focusing on ecommerce channel.
Essential Duties & Responsibilities
- Lead customer analysis and insights for ecommerce channel
- Support in automating and executing customer reports on recurring basis
- Develop insightful highlights and ensure effective communication of analysis, delivering to key stakeholders
- Present findings and insights to key stakeholders
- Execute customer performance deep dive analysis to address key business questions and challenges
- Build visual, straightforward, strategic presentations to communicate to senior leadership and partner teams
- Address business questions holistically, delivering complete customer centric insights
- Partner with Ecommerce, Performance Marketing and Media teams to inject further insights into customer analysis
- Proactively develop analysis and reporting to support business critical strategies and activations
- Working with multiple data sources, accessing database, extracting and interrogating data to develop insights
- Become analytical expert for ecommerce customer performance
Experience, Skills & Knowledge
- Educated to degree level in a numerate subject e.g. Mathematics, Engineering, Statistics, Physics, Chemistry
- Relevant experience in Customer Insights within Marketing and CRM
- Understanding of the luxury/retail industry or Customer Goods
- Ability to communicate actionable insights and turn complex analysis into meaningful recommendations
- Experience presenting to senior teams, supporting, and influencing their decisions
- Highly self-motivated, analytical, with sharp attention to detail
- Experience with customer databases and working with Data teams on extracting relevant data
- Experience with using data visualization tools (e.g. Tableau)
- Fully Fluent in Excel and PowerPoint
- Basic Understanding of SQL