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SalaryAbout Ebiquity:
Ebiquity is the world leader in media investment analysis.
We harness the power of data to provide independent, fact-based advice, enabling brand owners to perfect media investment decisions and improve business outcomes.
We are a data-driven solutions company helping brand owners drive efficiency and effectiveness from their media spend, eliminating wastage and creating value. We provide analysis and solutions through four Service lines:
- Media Management
- Media Performance
- Marketing Effectiveness Contract Compliance
Ebiquity is able to provide independent, unbiased advice and solutions to brands because we have no commercial interest in any part of the media supply chain.
Ebiquity has the most comprehensive, independent view of today’s global media market. We analyse $55bn of media spend from 75 markets annually, including trillions of digital media impressions.
Our Contract Compliance division, FirmDecisions, audits $40bn of contract value annually. As a result, more than 70 of the world’s top 100 advertisers today choose Ebiquity as their trusted independent media advisor.
More than 500 media specialists operate from our 18 offices across 16 countries, covering 80% of the global advertising market and that’s why we want the best talent available, regardless of race, religion, gender, gender reassignment, sexual orientation, marital status, pregnancy, disability or age.
Our core values are:
“Collaboration” - The foundation on which we build our business and we put people first, whether they are clients or colleagues
“Creativity” - We are consistently looking for new ways of doing things and new ways of thinking
“Clarity”- We prioritise clarity for our clients and colleagues in the way we work, leading with transparency
“Courage” - We have an unshakeable belief in what we are capable of together as a team.
These values articulate the behaviours that will enable us to deliver on our vision, they reflect our personality and they unite us. These values also drive us to embrace the rich impact that multiple approaches and different ways of thinking can bring to Ebiquity.
Job title Client Partner, Global Engagement
Position Reports to: Global / Senior Client Partner
Responsibility:
Location: Hybrid working – Ebiquity office, 2/3 days per week, and home working.
Direct Reports: May be required to run a team to support named portfolio of clients
What is the purpose of the role?
Client Partners operate within the Engagement community, driving revenue growth, supporting in the development of best practices and modelling such behaviours to the entire business.
In the Global Engagement team, Client partners work in tandem with a more senior Engagement Specialist as a team running a portfolio of clients. The purpose of this is to nurture and develop the Client Partners skills and knowledge of Ebiquity products, services and processes with the aim of each Client partner growing to take on a larger portfolio and team of their own. The exact ways of working will be established within each team to reflect the needs of the clients and the team members.
Client Partners will drive growth through the nurturing and development of existing client accounts. You will have a clear understanding of client’s business, ways of working and strategic ambitions. You will actively target identified new business prospects and respond to inbound RFPs.
The Engagement community will negotiate the scope and fee on all projects and internally procure the necessary resources to meet and exceed client expectations whilst meeting Ebiquity profit targets. The Client Partner will do so for all clients within their portfolio.
The Engagement function is responsible for arranging all key client meetings, ensuring that the right resources are in place and client expectations are (more than) satisfied across the full range of our deliveries. This means supporting the Insight team to ensure all deliverables are to the expected specification. In delivery meetings the Insight team will be deep subject matter experts but will focus on the specific delivery whilst the Engagement Group will focus on the broader intent and signals coming from key client stakeholders during any interaction. The Client Partner will do so as required within their individual team set up.
Client Partners will actively build and maintain relationships across the broader industry including agency, media owner and trade body communities. They will also contribute towards profile-raising (e.g., panel participant at events, PR) activities.
As the commercial leaders for the business the Engagement team will be responsible for ensuring all sales are properly booked, pipelines are properly recorded, and time properly logged to ensure solid management information is available to steer the development of individual accounts and the business as a whole. The Client Partner will over-see such for all clients within their portfolio.
Activities
Account and Project Management
To own and drive the relationships with key client stakeholders across a portfolio of clients.
The key tool for this will be the Ebiquity Account Plan client plan, following established Ebiquity ways of working enabled by active use of Salesforce and other defined processes. Account plans will vary by size and opportunity of client but as a minimum will include:
- Budgets and budget breakdown
- Revenue opportunities by service line/ product/ solution
- A contact plan A plan for building relationships with - and coordinating across - Ebiquity specialisms, with the collective aim of consultatively selling into the clients’ businesses
The Client Partner will be responsible for the development and maintenance of the account plans for all clients within their portfolio. Progress to be reviewed regularly and plans course corrected / adjusted accordingly.)
In order to provide proper information to enable the steering of accounts all appropriate systems (Salesforce, Assana when implemented) must be kept accurate and up to date. The Client Partner will be responsible for ensuring this is the case for all accounts within their portfolio.
Project management responsibility will sit within the Engagement function. The Client Partner will plan, organise and direct the completion of projects whilst ensuring that they are delivered on time, budget and within scope. This will cut across other specialisms and possibly other service lines. You will be required to schedule client and internal status meetings. The Client Partner will use project management processes and tools to ensure efficient delivery of projects. You will create project documentation including status updates, flash reports and change controls.
New Business
The Client Partner will prospect and identify new business, respond to RFPs, write proposals, lead/ support pitches, agree pricing, run negotiations and manage the commercials. The Client Partner will own any RFI / RFP processes associated with clients within their portfolio.
The Client Partner will identify what resources are required to win and service each client and/or piece of work and will collaborate with other specialisms as required.
The Client Partner is required to acquire and maintain a full understanding of Ebiquity product and solutions suite
You will actively cross-sell all Ebiquity service lines and products.
People
The Client Partner will contribute towards creating a supportive, collaborative and inclusive team culture. You will support in the retention and attraction of engagement talent.
The Client Partner will build strong internal relationships e.g. specialism stakeholders, functional service line (e.g. FD, Marketing Effectiveness) stakeholders
Key Measures:
- Delivering and exceeding absolute OP goals by project, by client and at a portfolio level, by period and annually
- Delivering and exceeding absolute external revenue goals (at an Ebiquity Group level) both by client and at a portfolio level by period and annually
- Client satisfaction (currently via 6 monthly NPS survey) if available
- Relevance and actionability of account plans
- Broader Ebiquity engagement with account (internal survey to be established) Accuracy and timeliness of record keeping / internal system management
What will you bring to the role:
- You will be an experienced media professional and able to demonstrate a deep understanding of/ and operating in, the media planning, trading and consulting industry.
- You will likely have a digital first mindset.
- A global and international outlook is important.
- A strong general awareness of the needs of key stakeholders within a client organisation
- You have will experience operating with key stakeholders within a matrix organisation
- A demonstrable interest in consultative-selling; long-term engagement strategies and relationship-based client management
- Strong relationship-builder/maintainer, high level of communication skills (both written and oral), advisory/consulting skills Commitment to supporting diversity and inclusivity. We strive to create a working environment that is responsive to all different cultural orientations, and this must be supported by all team members.
Ebiquity aims to create a workplace that is open and supportive, and free of discrimination and prejudice.
We want the best talent available, regardless of race, religion, gender, gender reassignment, sexual orientation, marital status, pregnancy, disability or age.
Privacy Notice
https://www.ebiquity.com/media/188559/ebiquity-uk-privacy-notice-for-candidates-feb-2023.pdf
