Digital Marketer

We are looking for a Consumer Marketing Assistant to join our team at our head office here in Leicester. We are Niche Merchandising Ltd, the home of Riya’s Original Recipe, & Aunty Noray’s World food brands found in supermarkets across the UK.

Your role will be to lead our social media & online presence across various platforms. The successful candidate will be responsible for managing, growing, and creating content for our brand’s social media channels to engage our audience and increase brand awareness.

Key Responsibilities:

• Taking videos photographs of our products in an exciting and innovative way
• Taking videos in stores showcasing our products on the shelves
• Manage all of our social media channels, including but not limited to Instagram, Facebook, LinkedIn, Tik Tok etc)
• Developing a comprehensive social media strategy
• Creating engaging content for our social media channels (posts, stories, videos, graphics etc.) including campaigns
• Build a relationship with our community by engaging with followers, replying to DMs/concerns in a timely manner
• Monitoring topics & trends then devising ways to integrate them into our strategy
• Seek influencer partnerships to collaborate with product launches/marketing
• Keeping our website up to date with latest news/products

Experience in this role would be great, but not essential, as long as you have the following:

• A passion for staying up to date with the latest trends on social media and having the ability to be reactive when integrating them
• Strong written & verbal communication skills
• A keen eye for detail
• Creative thinking
• A understanding of the use of graphic design tools
• The ability to plan, multitask & prioritize tasks
• A sound understanding of SEO, web traffic metrics and keyword search

This role is currently a part-time role (3 days p/week, - 09:00-17:00), but as we are a growing business, there is potential for this role to transition into a fulltime role in the future as we expand our e-commerce platform. A candidate with an interest in pursuing this in the future would be preferential.

Job Type: Part-time

Pay: From £13,500.00 per year

Expected hours: 22.5 per week

Benefits:

• Company pension
• Free parking
• On-site parking

Schedule:

• No weekends

Ability to commute/relocate:

• Leicester: reliably commute or plan to relocate before starting work (preferred)

Education:

• A-Level or equivalent (preferred)

Work Location: In person