Field Marketing Executive

About Us

The Company: Dotdigital is a thriving global community of passionate, dedicated professionals, committed to the collective success of the organization and its clients. Our core principles of innovation, teamwork, and client-focused solutions drive us to approach challenges with a growth mindset and take ownership of our work. At Dotdigital, collaboration and curiosity pave the way for meaningful connections and learning opportunities with diverse peers. Our work environment encourages knowledge sharing, fosters exploration, and cherishes creative ideas. Combined, these guide us towards a shared vision in which brands around the world exceed customer expectations through the adoption of responsible marketing practices.

The Product: Dotdigital is an all-in-one customer experience and data platform (CXDP) that empowers marketing teams to exceed customer expectations with highly personalized cross-channel journeys. With Dotdigital, marketers can seamlessly unify, enrich, and segment customer data. Breaking down data silos, Dotdigital streamlines decision-making and paves the way for marketing creativity that delivers customer engagement at scale. With powerful AI capabilities, Dotdigital makes it easy to automate deeply personalized experiences across web, email, SMS, WhatsApp, chat, push, social, ads, and more.

About the Role

This hybrid role is based out of the London Bridge headquarters (London, United Kingdom), where we embrace a flexible office and remote working model, requiring a minimum of 2 days a week in the office.
We are looking for an energetic Field Marketing Executive who will support the regional Field Marketing team initiatives in the EMEA region. Reporting to the Head of Marketing EMEA, this is a fantastic opportunity for an individual who is organized, detail-oriented, and looking for an opportunity to grow into a marketing expert.

Day-to-day, you'll be:

Campaigns You’ll be working with the EMEA marketing and global campaign teams across numerous intivatives by managing, executing, and driving forward the day-to-day marketing programs to deliver a high-quality pipeline and other associated business deliverables.

• Support the marketing department's initiatives with planning, executing, and tracking of marketing programs such as email, event, social media, or content marketing.
• Write and proof copy for different marketing materials, website content, email campaigns, blog posts, social media posts, case studies, and other promotional materials.
• Provide administrative and project support for various marketing projects.
• Execute marketing campaigns and activities in line with the marketing plan and monitor results, ensuring KPIs are achieved and measured.
• Assist in the building out of the new Enterprise Account Based Marketing program and work towards being an ABM internal champion.
• Support the generation of Engagements, MQLs, and SQOs – aiming to meet and exceed the regional KPIs.
• Assist with translation strategies to support our international growth throughout Europe.

Events

You’ll also be responsible for contributing to the planning, logistics, and execution of Dotdigital events in the UK and EMEA. You’ll interact directly with vendors, as well as members of the Dotdigital team. From pre-event planning to logistics, documentation, and execution, your role will support us at every step of the process.

• Handle logistics and day-of support for virtual and in-person events, including speaker outreach and coordination, vendor research and selection, driving registrations, and creating internal prep documents related to various events.
• Manage smaller 3rd party event sponsorships and co-hosted partner activities, tracking timelines and deliverables to ensure flawless execution, leading to qualified leads and sales pipeline, working directly with the events manager.
• Ensure the event and email calendars are updated, and work directly with the global online marketing team to schedule communications and outreach for multiple countries.
• Carry out basic data entry for various tasks, such as creating web pages, surveys, and calendar events, preparing target lists for campaigns, and taking notes during events for internal distribution.
• Monitor and record receipts and invoices, while ensuring the EMEA marketing budget remains current and accurate for the team.

About You

Standing out

You will be reliable, meticulously organized, detail-oriented, and able to work under pressure within tight deadlines and budgets. You will have strong relationship and project management skills and creative marketing experience. You will be eager and willing to listen, learn, follow, and have a roll-up-your-sleeves, collaborative attitude.

You'll be:

• Confident in presenting to and collaborating with stakeholders.
• Highly organized, with excellent time management and proactive goal accountability.
• Comfortable in a fast-paced environment, while maintaining attention to detail.
• Confident juggling multiple requests and in saying no when needed.
• Proficient in Microsoft Office applications.
• Willing and able to travel internationally when/if needed.
• Experienced with marketing automation platforms and CRM systems or eager to learn.
• A team player who brings enthusiasm, a passion for work, and a results-driven attitude.
• A sociable person who loves to participate in social team events, both in and outside work.

What experience are we looking for?

You'll have:

• 2 years’ experience in a marketing role or relevant studies.
• Experience in delivering marketing communications using email production/distribution systems and social media.
• Excellent time management and proactive goal accountability.
• Experience in orchestrating small-scale events, encompassing all stages from planning to successful execution.
• Ability to work well and build sound relationships with multi-disciplinary teams.
• Strong written and verbal communication skills.
• Highly proficient in Microsoft Office applications.
• High level of commercial judgment and initiative.
• Experience with a marketing automation platform and CRM is preferred (Microsoft Dynamics is favorable).

Why Us

Don’t just take our word for it - hear what your future colleagues have to say about working in our team:

Dotdigtal is an excellent opportunity for a rewarding career in a supportive environment. By joining our team you'll get exposure to various industries and liaise with partners that will allow you to expand your knowledge and skillset. We are a close knit team with a strong emphasis on collaboration, in order to achieve a shared success.

Josie Harkjaer, Event Manager

Interview Process

• 15 min Screening Call with Team Talent
• 30 min interview with the hiring manager, focusing on both your competencies and background to assess your potential fit for the role.
• The presentation of a pre-assigned task to the hiring manager and senior team members, showcasing your skills and expertise to further demonstrate your compatibility with the role.
• Engage in a casual conversation with a team member of a similar level to assess cultural compatibility within the team and the broader marketing organization.

Some of Our Global Benefits

• Parental leave
• Medical benefits
• Paid sick leave
• Dotdigital day
• Share reward
• Wellbeing reward
• Wellbeing Days
• Loyalty reward

Application deadline

Please apply for this role before the 30/03/24

DEI commitment

As an equal opportunities employer we are committed to equality in all its practices with regard to race, religion, national origin, age, sex, marital status, ancestry, physical or mental disability, veteran status, or sexual orientation. If you have any additional requirements or adjustments to assist an application then please don't hesitate to contact us and advise us how we can best support you.

Legal Statement

No agencies/recruiters please. We are only accepting applications directly from the applicants. If you are a recruiter, please refrain from reaching out to our staff about this position. Anything contrary will be treated as unsolicited approach under the applicable data protection law.