Head of Education Marketing

Pay Band –  SMPS   £55,699-£68,649  Plus London Weighting £3,300

Contract Type –  Fixed Term Contract  until 31st March 2025  

Location –   UK Flexible - London Manchester Cardiff Edinburgh Belfast

Requirements –Candidates must have the pre-existing (permanent) right to work in location.  Mobility / relocation / visa sponsoring support will not be provided. 

Closing Date –  28th January 2024 at 23.59 UK time

The British Council is looking for a Head of Marketing, Education to lead the development and implementation of the global marketing strategy and plans for Education and English Programmes. They will ensure alignment between the global marketing strategy and regional activity, and work in partnership with the business to ensure that marketing activity contributes to business targets.

Their priorities will be to drive the growth, reach, impact and reputation of the business by:

• Supporting the business to secure new funding (contracts, partnerships, sponsorship) by communicating the impact of our work and positioning the British Council’s unique role, approach and track record to key government and sector stakeholders
• Devising strategic, insight-led campaigns for engaging professional education sectors with our opportunities, paid services, research, case studies, best practice, thought leadership and guidance
• Promoting the best of UK and international culture, creativity and education to new and existing audiences around the world, particularly linked to our main programme highlights
• Providing strategic support to colleagues in-country and region to communicate their programmes to local audiences

Successful candidates should have:

• Proven experience managing complex global marketing programmes
• Experience leading a team within a large and complex organisation
• Highly experienced in the design and delivery of marketing strategies and plans to support programmes/products
• Experience in effectively negotiating budgets and resources with senior stakeholders Thorough knowledge of strategic planning and budgeting management.
• Experience of marketing within the Education sector