AddressTriple Wimbledon champion Fred Perry founded his brand in 1952. He was the son of a cotton spinner who played and fought his way through, always with style and despite the establishment. Today, Fred Perry is a global community of over 370 employees, all inspired by the Laurel Wreath and what it represents. ought his way through, always with style and despite the establishment. Today, Fred Perry is a global community of over 370 employees, all inspired by the Laurel Wreath and what it represents.
PURPOSE:
This is an exciting new role for a talented communications professional to support the Fred Perry team’s objectives. Your focus will be to develop an inclusive internal communication strategy upholding the Fred Perry values of being authentic, striving to be a champion, and acting as custodian of the Laurel Wreath.
You will increase the Fred Perry global team's awareness and knowledge of activities supporting more than 400 employees.
KEY RESPONSIBILITIES:
Co-ordinate and plan an annual content calendar in line with the key business projects and brand communications.
Working closely with the people team, you will help to clearly communicate business updates in an engaging way.
Acting as brand custodian, this role will connect the people team, the brand team, and the global retail teams, providing regular updates and news across the business.
Manage the communication portal and optimise information for clarity and publication internally.
Offer new and creative ideas for communication initiatives, channels, and content that contribute to our strategic objectives.
Implement metrics reports to measure the effectiveness of internal communication channels.
Community is at the heart of what we do at Fred Perry, and you will work closely with the brand team to stay up-to-date on our partnerships with the Music Venue Trust, the Museum of Youth Culture, the Amy Winehouse Foundation, Blueprint For All, and the Tennis Trust.
Brand statements, DE&I initiatives, and HR updates will need to be kept up-to-date, ensuring the brand tone of voice.
Develop a strong network across the organisation to build awareness of activities that may impact communications.
Key stakeholders for the role include the brand and PR team, the people team, and the leadership team.
THE PERSON:
• Able to simplify complex messages for a broad audience
• Experience in a similar role
• Confident writing editorial content
• Strategic communications experience to support Internal Communications strategy and annual communications planning
• A team player willing to get involved in other aspects of the People team’s activities and support colleagues
• Able to adapt the tone of voice depending on the end audience and platform
• Excellent communication and presentation skills
HOURS:
We actively encourage our teams to have a good work-life balance, and so we are pleased to offer flexible working shifts at Fred Perry HQ. Our core shift hours are from 10 a.m. to 4.30 p.m., so employees can choose to start and finish early or start and finish late. (For example, work 8:00am-4:30pm, 10:00am-6:30pm, and so on). We also have a 30-minute early finish on Fridays.
As we continue to work in a more flexible way, the head office acts as a brand hub, where we can all connect and collaborate with one another. This role is a mix of office-based (London) and remote working. We will expect the employee to come into the office regularly for face-to-face meetings and to work alongside their team on collaborative projects.
BENEFITS:
We are proud to offer a wide range of benefits to all our staff and continue to reassess what our community needs from us to thrive. We don’t want to be a good company to work for; we want to be a great one. Here are some things we currently offer:
- Annual performance-related bonus
- Competitive salary, reviewed every year
- Generous staff discounts and regular sample sales
- A generous pension scheme with an 8.5% company contribution
- Option to buy an extra 5-day holiday annually
- Enhanced maternity and paternity packages
- Life insurance
- Private healthcare
- Cycle to Work Scheme
- Early finish Fridays
- Season ticket loan
- 25 days of annual leave plus bank holidays
- Annual birthday vouchers
- Regular opportunities to attend gigs or events
- We actively welcome applications from people of all different backgrounds. Your CV will be submitted to hiring managers with all personal details hidden to ensure anonymity.
