Junior Marketing Manager - Renewable events
£28-£34,000 + Bonus
London, Hybrid
We are currently recruiting for a Junior Marketing Manager for our client, a successful media company, providing information for the Energy, Solar, Storage and Electric Vehicle industries. We are looking for a dynamic individual to join the team responsible for the communication and promotion of our client’s successful international portfolio of business-to-business events. They work in collaboration with their customers to help their businesses thrive and create a sustainable future on a global scale. This role is key to our clients success; exciting, innovative events that run like clockwork are a fundamental part of their unique market offering.
The Role
As an essential member of a dynamic team, you will play a pivotal role in driving b2b event marketing initiatives. Your core responsibilities will encompass:
- Strategic Marketing Planning: Serve as the architect of strategic marketing plans, utilizing your expertise in email marketing, social media, PPC, content creation, and data analysis to optimize attendance and audience growth.
- Lead Generation Expertise: Spearhead lead generation efforts by converting website traffic into marketing-qualified leads. Develop compelling calls-to-action, captivating landing pages, and compelling lead-generation content.
- Execution of Impactful Marketing Campaigns: Execute marketing campaigns with the dual focus of enhancing sponsorship and driving sales of delegate tickets.
- Data Analysis: Analyse, build, and research data to make informed decisions, recognizing the critical role of data in the marketing domain.
- Social Media Expertise: Leverage your proficiency in social media marketing to expand reach and foster meaningful connections with the target audience.
- Collaboration with Graphic Designers: Collaborate closely with our skilled graphic designers to create visually striking promotional materials that leave a lasting impression.
- Strategic Partnerships Development: Key responsibility for developing and implementing impactful contra deals with key media, industry, and event partners to fortify market position.
- Website Management: Assume responsibility for keeping the events website updated and engaging, ensuring a seamless online experience for the audience.
- Copywriting Excellence: Showcase your adept copywriting skills by crafting compelling content across various media and promotional materials.
- End-to-End Campaign Management: Oversee the development and management of end-to-end campaigns, demonstrating a comprehensive range of skills and creativity.
The Ideal Candidate:
To excel in this role, you should possess the following qualities:
Strong Analytical and Project Management Skills: Demonstrated proficiency in analysing data and efficiently managing projects.
Confident and Dynamic Personality: Charismatic with infectious energy that inspires those around you.
Strong Creative Outlook: A keen eye for creativity and the ability to infuse it into marketing strategies.
Previous Events Marketing Experience: Prior experience in Events Marketing provides a distinct advantage.
Degree-Level Education Preferred: While not mandatory, a degree-level education is a plus.
Experience in Pardot: Familiarity with Pardot and experience in list building and email setup is considered a bonus.
What’s on offer:
- Competitive annual salary (depending on experience)
- The opportunity to work in a company that is a genuine leader within the sector and highly recognised for empowering employees
- Support, training and coaching to allow you to develop your skills and build a highly successful career
- The opportunity to work within a professional team and within a company where trust & integrity are the leading values
- Fantastic career opportunities within the wider business for stellar performers as they continue to grow worldwide
- Fresh, vibrant serviced offices based in Victoria with many member benefits including in-house coffee barista, table tennis, wellness rooms and online/in-store discounts.
If you're an ambitious, results-driven individual with experience in an Events Marketing, we invite you to apply. #Conference #Events #Marketing #EventsMarketing #EventsMarketingManager #RenewablesEvents