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SalaryHere’s an exciting opportunity for a Digital Marketing Specialist ready to dive into the world of luxury with a renowned and prestigious brand. As a Digital Marketing Specialist, you’ll be the driving force behind their digital presence, crafting captivating campaigns, developing savvy online advertising strategies, and expanding their reach across diverse digital platforms.
With the guidance of the Marketing Director, your collaborative energy will play a key role in shaping their marketing initiatives and achieving impactful results. Joining their dynamic Brand and Marketing team, your innovative spirit and strategic vision will set the stage for their marketing campaign.
This role isn’t just a job—it’s an invitation to be part of a vibrant and forward-thinking company that values creativity, professional growth, and independence.
As a Luxury Digital Marketing Specialist, you’ll:
- Lead Digital Marketing initiatives, ensuring they align with the brand’s identity and business goals while keeping a pulse on industry trends to deliver compelling campaigns.
- Manage Digital Marketing tools and platforms like Shopify, Klaviyo, Typeform, and Google Analytics, leveraging your technical expertise to optimize performance.
- Fine-tune platform functionality for seamless campaign execution and data analysis, troubleshooting any issues to maintain effectiveness.
- Direct advertising campaigns across various channels, crafting creative assets and advising on budget allocation for maximum impact and efficiency.
- Provide comprehensive marketing reporting, using digital metrics to identify growth opportunities and demonstrate the effectiveness of their initiatives.
- Drive website management, ensuring fresh content, smooth user experience, and implementing SEO strategies based on data-driven insights.
- Expand target audiences using data insights, devising engagement strategies to boost brand visibility and customer acquisition.
- Foster collaboration and innovation within the team, seizing new marketing opportunities across different departments.
You’ll need:
- 3+ years of Digital Marketing management experience, specialising in luxury product marketing with a keen eye for brand standards.
- Proficiency in third-party marketing platforms, ideally with expertise in Shopify, Klaviyo, and Google Analytics.
- Strong analytical skills and a proactive mindset, capable of juggling deadlines and a demanding workload.
- Proven success in audience building and campaign management, with a collaborative and mature approach to teamwork.
- Excellent self-management skills, with the ability to prioritise tasks and take ownership of projects.
- A drive to thrive in a fast-paced, deadline-driven environment, with a knack for managing diverse responsibilities effectively.
