Marketing and Communications officer
Temporary (initially) GBP15.00 - GBP20.00 per hour
Paid weekly.
Hybrid (50% WFH)
Edinburgh
An excellent opportunity awaits an experienced and Degree qualified Marketing and Communications specialist. Working within the education sector you will be surrounded by a team of likeminded professionals and specialists where you will be accountable for the following.
Creation and management of physical and digital assets:
- Designing and creating physical marketing assets (banners, leaflets brochures etc.)
- Bespoke creation of media assets for social media channels and website etc. as required.
- Familiarity with photography, filming and editing of videos.
Content creation:
- Create, develop and edit high quality copy for a wide range of channels.
- Produce news articles, blogs, interviews, events, social media, mailings and other content, as directed.
- Become familiar with and use local and University content guidelines, ensuring that content is compliant at all times.
- Write and place paid and organic adverts for a range of activities, including for student recruitment.
- Monitor, report and suggest improvements for advertising campaigns.
- Creation of the monthly newsletter and/or sign off on final content.
- Oversight of the centre's social media channels, including subsidiaries
- Creation of the annual social media calendar and post content in line with centres priorities, working with the Communications and Marketing administrator.
- Write copy and create assets for social media.
- Create and oversee digital content on digital screens.
- Develop internal relationships to source and create content channels.
Website and platform management:
- Managing the website and other subsidiary websites as directed by the Communications and Marketing Manager.
- Maintain and develop structure and design.
- Oversee, edit and proactively review content.
- Proactively create news and other content.
- Use reporting tools (e.g. Google Analytics) to prepare reports and make suggestions for web improvements.
Additional support you will be offering:
- Events support and marketing.
- Brand management and expansion.
- Other administrative duties from time to time as directed.
You will need to be degree qualified in a relevant subject with 3 or more years' experience OR you can demonstrate a wealth of experience, typically 5 years+ acquired through job related training.
Knowledge of the following would also be helpful:
- Knowledge of .css
- Experience of working in the technology and related sectors.
- Knowledge of the Data-Driven Innovation Programme, and City Region Deal objectives.
- Previous use of virtual events platforms such as 6Connex or EventsAir
If you think this is for you, then please apply without delay. Interviews will be help quickly and offers made soon after.
Good luck and I look forward to receiving your application.