Marketing Executive

JOB TITLE: Marketing Executive

LOCATION: Brixton

SALARY: £28,000 - £30,000
Our client is a rapidly growing, mid-sized industry leader with huge ambitions and the energy to match.

Who We Are Looking For:

We are seeking a Data-driven and operationally led Marketing Executive to join their dynamic marketing team. The ideal candidate will play a crucial role in supporting the delivery of the Marketing Strategy, with a focus on developing and executing automated marketing communication programs, managing campaign data selection, and executing digital and social channels.

Main Responsibilities & Duties:

• Support the Marketing Manager in developing sales driver campaigns to react to trading conditions.
• Measure campaign and marketing performance through analysis and regular reporting.
• Execute campaigns across the marketing mix, working closely with the creation of Marketing/CRM automation programs.
• Utilize direct mail and email marketing strategies.
• Develop CRM programs, lead nurture, re-engagement, and cross-sell programs.
• Implement data execution and targeting strategy, segmentation, QA, and proofing.
• Deploy email campaigns and ensure tracking is in place.
• Execute sales-driving campaigns (Email/Direct Mail/Social and Online).
• Update PPC keywords and customer groups for Google Adwords/Bing.
• Manage customers and leads, manage the flow of data between Omnisend and Netsuite with a 3rd party integrator.

Qualifications / Experience:

• A degree in a relevant subject. A diploma in marketing would be awesome but not essential. 
• 1+ years experience in a Marketing role.
• Demonstrable data management and analysis experience.
• Ability to use Business Information (BI) tools such as Domo or Google Studio.
• Ability to provide insight from data.
• Good technical and system understanding, including how data flows between systems.
• Understanding of PPC and Email Marketing.
• Solid understanding of Social Channels including Instagram, Facebook, and Twitter.