Address
Form of work
SalaryJoin Acosta Europe and work with some of the most exciting and globally recognised brands while being rewarded with a role you will genuinely enjoy.
We are seeking an Insights Analyst to join our team working on a ‘Hybrid’ basis in our Head Office in Central Woking (Parking is provided or for any train travellers we are right next to the train station!)
We are an exceptional business that cares about its people. We are part of one of the largest Sales and Marketing agencies in the world and are currently seeking an experienced Insight Analyst to join our well established and industry leading team.
If you can bring the passion for Insights and have the enthusiasm to succeed, we can offer you the opportunity to develop your career in an engaging and rewarding environment, where no two days are ever the same!
Role Purpose:
Building relationships across our clients with regular and frequent client contact including commercial presentations, performance reviews and analysis is central to the success of this position.
The role will play a central part in the visualisation of data to ensure that the client receives analysis and measurement in an easy to use and visually engaging format.
Key Tasks and Responsibilities
Reporting, Insight & Evaluation
- To build relationships across our Clients with regular and frequent contact including attendance at commercial presentations, performance reviews and analysis
- To build relationships with the Account team and the Insight team
- Ensure great quality of analysis to enable the delivery of a profitable service with a great return on investment for the Client
- To actively identify and exploit the growth opportunities within a highly competitive marketplace
- To support in directing and measuring the field team performance, focusing on efficiency and effectiveness
- Lead the identification of commercial opportunity in order to direct and challenge client strategy
Operational analysis
- To forecast the impact of the field team operation – Size of Prize
- To measure the actual impact of field operations – ROI (Return on Investment)
Impact analysis
- To provide analysis and visuals on New product launches and reasoning for success
- To produce and monitor promotional effectiveness, profitable promotions and compliance
- To supply analysis on Price impact
- To measure and analyse the impact of POS (Point of Sale) location
- To deliver distribution compliance and opportunity analysis
- To provide impactful analysis on Planogram compliance
- Support with the analysis of Intervention impact and lost sales opportunity
- Lead the analysis on supply chain operational efficiencies
Presentation & Reporting
- Responsible for producing and presenting the findings of analysis to key contacts within Client’s group
- To build and deliver regular data reports to the Client on a frequent basis, ensuring to deliver cutting insight and visual impact
- To take ownership for ensuring all system generated reports are delivered accurately and to an agreed schedule
Field Optimisation
- To provide and maintain a dynamic call file set driven by EPOS data analytical capability and other third-party data sources
- To consistently utilise territory optimisation and journey planning software
Technical Skills:
Essential:
Advanced Excel
Intermediate/ Advanced PowerPoint
Desirable:
Power BI
Retail and/ or FMCG experience
Person Specification:
Good communication (written and verbal communication skills including ability to present)
Good interpersonal skills, including rapport building and influencing
Analysis and judgement skills / Decision making
Target driven with good time and task management skills and ability to meet deadlines
Customer focus
Self-motivated, confident and determined
Good administration and organisational skills
Previous retail and/or FMCG experience desirable
