Senior Marketing Executive – Maternity Cover - Events

Role:                Senior Marketing Executive – Brand & Branch Marketing – 12-15 month FTC
Location:         Maidstone based offices, likely 3 days a week
Salary:             Up to £35,000 basic
Benefits:         Good performance-based bonus, pension, 25 days leave plus lots more.

If you’ve got commercial experience within Brand, Event or Retail Marketing, and you’re the kind of person who’s analytical, driven and keen to impress. What you’re reading about is an opportunity which will support step-stone you into marketing management over the coming 12 months, through line management of your own marketing assistant.

The second unique aspect about this is the company you’ll be joining. Perhaps not the biggest brand in the world, but they are the biggest of their kind in the UK. Specialising in healthcare tech sold direct to the consumer. They’re part of a parent organisation which turns over circa £4bn p.a. Yet despite their size, they personify the meaning of ‘strong family values’ in many ways, and ones which certainly demonstrate they put their people first.

So what about the role itself?

Your remit will cover Brand & Event Marketing. Responsible for Brand Marketing within their retail footprint, including delivering in-store advertising and promotional campaigns. The company also has a series of partnerships across the UK, whereby they provide pop-up retail services in those locations.

You will be responsible for the end-to-end management of campaigns and their performance across both owned and partner retail estates. This will include literature creation and collateral, POS materials, digital displays, etc. As well as special promotional material and anything which supports in-store events.

You’ll have agency support, and be responsible for briefing out campaigns, ensuring agencies are meeting deadlines and objectives.

But also looking to ensure any campaigns which are being delivered are able to be measured effectively. With the appropriate checks and balances in place to be able to do so.

You will report to the Head of Brand & Comms, and will have line management responsibility for a marketing assistant too. Who will support you with day-to-day operations. Pulling things together and organising tasks.

The person you’ll be joining is someone with fabulous people skills and is a really good leader. Someone who’s helped drive some really impressive results through the direction she’s brought to the team. Achieving a highly engaging and motivating environment which people love being a part of.

They’ve got a big focus on ensuring their people are engaged, and that work and life are well balanced. It stems from their parent company and is something which has led to them having one of the longest staff tenures in industry.

ABOUT THE BUSINESS

You’ll be joining a global business with more than 10,000 people, specifically within the head office of one of their subsidiaries, principally a consumer healthcare tech brand.

KEY EXPERIENCE

• A marketing pedigree with a good understanding of Retail & Event Marketing
• You understand the key elements around campaigns and how to work with multiple teams to get the role delivered.
• You’re confident in your ability to work with agency partners. Briefing them out effectively, critiquing their responses and able to push back where necessary
• You’re confident with Excel and how to look at digital data and draw reasoned conclusions. Then translate them into a series of actions to deliver performance improvements for campaigns
• Good eye for innovation and trailing new things in order to continuously push the envelope
• You’re pro-active in your learning and can demonstrate how, in your career to date, you’ve been the kind of person who’s been confident tackling problems, skilling up on your knowledge gaps and love opportunities to grow and learn.

Want to Apply? Here’s how:

You can share your Linkedin profile or email me a CV – it doesn’t have to be up to date, we can work on that once you decide you want to take this forward.

Or, for a chat and more information please contact me on:

Max Tullis-Turner
Practice Lead, Digital
Blue Pelican
01892 507130
max@bluepelican.com