Content Marketer (& Food Nerd)

Join the Sous Chef Team!

Are you an obsessive cook with a knack for content creation and a passion for digital marketing? Sous Chef, www.souschef.co.uk, the UK's most loved online foodie store, is seeking an experienced Content Marketer to grow our community and drive revenue. Working closely with the business Founder, you will produce outstanding content that boosts social engagement, website traffic and drives both revenue growth and repeat purchase.

Your Mission

• Brand Champion: Align all content with Sous Chef's brand story and positioning, and ensure quality is consistently exceptional.
• Content Planning & Commissioning: Develop a comprehensive content calendar, including SEO-driven articles, buyers guides, email campaigns, and video content. You'll be the linchpin coordinating our small team and freelancers, ensuring high-quality content delivery, keeping within your monthly content budget.
• Community Engagement: Use your content to expand our newsletter sign-ups and social media following, posting on and driving interaction across YouTube, TikTok, Facebook, and Instagram.
• Press and Publicity: Implement a dynamic press strategy, particularly around Christmas, to secure Sous Chef's position as a trusted voice in food.
• Advertising Excellence: Create compelling social media ads focused on achieving strong return on ad spend (ROAS) and revenue.

Your Impact Will Be Measured By:

- Growth in email list size and social media metrics (followers, view time, YouTube subscribers).

- Increased press mentions and successful advertising campaigns (Meta ad revenue and ROAS).

- … and ultimately, revenue.

What We're Looking For:

- 5+ years of experience in content marketing, preferably in the food industry.

- Exceptional skills in copy editing, content strategy, and SEO.

- Proven track record of driving growth in website traffic, and/or social or youtube engagement.

- Experience in writing briefs and scripts for food writers and content producers.

- A bonus if you have food styling experience.

About You

- You thrive in a fast-paced environment, with experience in a small or entrepreneurial business, and can juggle multiple projects at once

- You’re comfortable talking through the big picture, but then being left to your own devices to deliver

- Very happy to think strategically, but also be a whizz at implementation - with relatively limited junior support

Why Sous Chef?

Join a small team where your love for food and talent in content creation can truly shine. At Sous Chef, you'll influence our brand narrative, engage with a large community of food lovers, and drive significant business growth. We offer a collaborative and flexible work environment where your creativity and innovation are not just welcomed, they're celebrated.

Fantastic benefits include:

• Competitive salary
• Private Medical Insurance
• Life, critical illness, and long-term sickness insurance
• Massive discount on Sous Chef products

If you’re a content expert, ready to bring fresh ideas and deliver real impact in a small business, then this is your perfect role.

Applications close Sunday January 7th 2024.

After hitting 'apply', candidates who meet the job criteria will receive a link to a more detailed application form to complete and submit before Sunday 7th January 2024. This is a full time role, but we’d consider applications from candidates looking for 3+ days per week.

The role is hybrid, with 2 days per week in our offices or kitchen in North London N8 9DJ, and N19.