digital experience manager

wagamama is seeking a dynamic digital experience manager to join our marketing team leading on proposition development for our digital channels to ensure every guest interaction is seamless, engaging, and on-brand!

in this pivotal role, you will:

• oversee the development and optimisation of wagamama's digital touchpoints, including websites, app, collection, and pay on phone
• champion a customer-centric digital approach, ensuring all touchpoints exceed guest expectations and reflect wagamama's unique brand identity
• leverage data and insights with commercial acumen and a user-centric mindset to drive meaningful improvements across our digital ecosystem
• develop and implement channel specific roadmaps for future growth, while also demonstrating adaptability to handle immediate operational needs

this is a unique opportunity to join the team and shape the future of wagamama's digital experience. we are looking for a digitally savvy leader who is both strategically insightful and operationally adept

key responsibilities |

digital experience development

• lead the development of a comprehensive digital experience strategy aligned with the brand, marketing, and business objectives
• track, measure and analyse digital channel performance and user behaviour, leveraging data to personalise and evolve our touchpoints
• create and maintain prioritised roadmaps for future development – to include recommended new features, functionality, and enhancements
• develop strong business cases to secure investment for future digital experience development
• partner with the technology team, in the role of product owner, to ensure successful implementation of planned digital changes
• oversee the launch and integration of new digital propositions, taking a collaborative approach to integrating new initiatives across the business. key partner teams include customer data and digital marketing, strategy and insights, content, brand, finance, technology, people, and operations

digital channel management

• day to day management of all guest-facing digital touchpoints, ensuring content is fresh, relevant, accurate and up to date

what we look for |

• relevant experience | in digital brand development, product management, digital loyalty programme management or a related field
• experience development | a solid understanding of digital experience principles and practices, UX/UI principles, loyalty, and data analytics to inform decision making
• technical knowledge | experience working with content management systems (jira and GA4 is a plus)
• collaborative approach | a proven track record of working cross-functionally to implement change, effectively managing tech partners and digital agencies, and fostering collaboration with teams from across the business
• commercial acumen | commercially savvy and customer-focused
• excellent communicator | confident in working at all levels to champion change and drive results
• organised and efficient | execution and detail focused, yet with the ability to prioritise and manage multiple projects and workstreams at any one time.
• growth mindset | a curious and forward-looking approach, constantly seeking new ways to improve and innovate
• brand passion | a strong affinity for the wagamama brand and a genuine desire to be part of our growth story
  

our perks + quirks |

• a competitive annual salary
• discretionary annual 20% bonus opportunity
• wagamama food allowance
• private healthcare
• pension contribution
• 25 days holiday + all bank holidays
• various discount across retail, hospitality + leisure
• internal progression opportunities | fully funded apprenticeship programmes to support your growth
• kintsugi wellness | access to councillors, cycle to work scheme, discounted gym + leisure
• family friendly policy | family friendly policies | enhanced pay entitlements and support for those growing their families
• financial wellbeing support | access to loans repaid through your salary

the wagamama way |

kaizen, meaning ‘good change’, is the philosophy that sits at the core of who we are. it shapes every dish we create and pushes us to find better ways in all we do. our food, how we think, how we work, it has to be fresh. committed to championing change in both our communities + the impact on the planet

three whole decades of acting different, we don’t conform, we celebrate difference. appreciating personality over perfection. welcoming everyone and their unique story to our benches. we promise to have your back. working together to build close bonds of trust + support. creating safe spaces where we can have real conversations with open hearts + open minds

all we ask is for you to dish up what makes you different

dish up different

from bowl to soul

wagamama is proudly part of disability confident