Digital Marketing Executive

The Role:

We're more than just a care home group; we're a beacon of innovation in the senior living sector. Our mission is to enhance the lives of our residents through compassionate care, cutting-edge facilities, and a community-driven approach. As we embark on an exciting phase of expansion, we're looking for a dynamic Digital Marketing Executive to help propel our brand into the hearts and homes of families across the county.

As a Digital Marketing Executive, you'll wield the power of digital media to tell our story, connect with our audience, and drive meaningful engagement. You'll be at the forefront of our digital campaigns, bringing creativity, analytics, and a deep sense of purpose to every click and conversion.

This is your chance to make a tangible difference in people's lives by promoting a service that truly matters.

What We're Looking For:

• Passion for making a difference in the lives of seniors and their families.
• Proven experience in Digital Marketing, with a knack for engaging storytelling.
• Proficiency in SEO, content marketing, social media, and analytics.
• Creative thinker who's unafraid to challenge the status quo and keen on setting new benchmarks
• Excellent communication skills and a collaborative spirit.
• Ideally a Bachelor's degree in Marketing, Advertising, or a related field but this is not essential if you have experience.

Key Responsibilities:

• Develop and implement innovative Digital Marketing campaigns across various platforms.
• Engage with our communities through compelling social media content.
• Analyse data to optimize campaigns and increase engagement.
• Collaborate with our creative team to produce impactful digital content.
• Attend customer engagement events to capture live content for use in our campaigns.
• Stay ahead of digital trends and bring fresh, out-of-the-box ideas to our marketing strategies.

Why work with us?

• Be part of an expanding, forward-thinking family run company that's challenging industry norms.
• Work with a purpose - every campaign you run will contribute to improving the quality of life for our residents.
• A supportive, innovative environment where your ideas can flourish.
• Competitive salary and benefits, with opportunities for professional growth.

This isn't just another job. It's an opportunity to be part of a movement that values dignity, innovation, and the power of community. If you're ready to use your Digital Marketing skills to make a real difference, we want to hear from you.