Social Media Officer

Social Media Officer (UK Wide) 

• £28,211 per annum (pro rata for part time hours) 
• Ref: SUS4209b
• Part Time 30 hours per week – happy to talk flexible working
• Base: A Sustrans office with the flexibility to work from home. 

About the role 

This is an exciting opportunity to join the Brand, Content and Storytelling team to manage the Sustrans UK-wide Social Media channels. 

As the Social Media Officer, you will work across platforms such as LinkedIn, X (formally Twitter), Instagram and YouTube. You will work closely with the Storytelling Officers and Media Officers to adapt relevant content to suit different channels and audiences in line with our strategic goals.

You will create and share content that drives engagement, increases brand awareness and inspires followers to take an action, considering equality, diversion, and inclusion at all times. You will work to our brand and house style guidelines, producing content that supports Sustrans’ campaigning, fundraising and policy influencing work.

This role covers the UK. We may occasionally need you to travel for team meetings and to collaborate with key colleagues based in our hubs across the UK, and this may include occasional overnight stays. 

About you 

You should have experience of using Social Media scheduling to strategically share and inform content creation across multiple channels to increase reach and engagement. 

You will also have the ability to produce compelling and engaging copy for Social Media, as well as having excellent editing and proofreading skills. We ask that also have graphic creation skills such as infographics and digital visual assets, and be able to create small-scale multimedia assets such as Reels. 

We ask that you demonstrate your knowledge of digital copywriting principals as well as an understanding of Social Media monitoring tool and meaningful metrics to gain insight on performance and to inform our wider content and communications plans. 

Sustrans has a long-term commitment to being a charity for everyone - reducing inequality, valuing diversity, enabling inclusion and ensuring all people are treated with dignity and respect. We aim to be a truly inclusive employer and welcome applications from people from all parts of the community, in particular from under-represented groups.

What we offer 

In return we can offer true hybrid working to suit individual circumstances and a flexible, supportive and rewarding working environment.

Wellbeing 

• 28 days’ leave per annum plus bank holidays for full-time working 
• Ability to buy an extra week of annual leave (pro-rata for part-time staff) 
• Staff volunteer days 
• 24/7 free, impartial and confidential support service 
• We are members of the Green Commute Initiative and Cycle Scheme who both offer cycle to work schemes 

Financial 

• Group Personal Pension scheme with a 5% or 6% of basic salary contribution being matched by Sustrans 
• Bike, computer and season ticket loans 
• Discount benefits 
• London Weighting Allowance of £4,195 for all those living within a London Borough (32 local authority districts plus the City of London) 
• Death in Service benefit – 3 x annual Salary 

Family Friendly 

• Enhanced maternity and paternity pay 
• Flexible Working practices (full time hours are 37.5 per week, Monday - Friday) 

Additional information 

Closing date for the receipt of completed applications is 23:59, 10 April 2024 

Interviews will take place via MS Teams during the week commencing 15 April 2024 

About Sustrans 

At Sustrans you'll be part of a movement to make it easier for people to walk and cycle.

We're all here to change things! You’ll be part of an incredible community of talented, passionate, creative, problem solvers all working together to change things for the better. We act locally and think big - we have a vision of a society where the way we travel creates healthier places and happier lives for everyone. 

You'll be questioning the status quo and daring to imagine a different world. You'll work on exciting, impactful projects that will stretch and empower you and you'll be rewarded by seeing the difference you make to people, communities and the planet.

 We believe including everyone is central to who we are and what we want to achieve, we welcome difference and pride ourselves on creating a culture where you can be yourself and where your wellness is supported.

You'll be guaranteed to make friends for life and work with a team that is incredibly flexible, supportive, ethical and fun.